Remove Audience Remove Guidelines Remove Images Remove Photography
article thumbnail

7 Essentials for Your Nonprofit’s Branding Guidelines

Nonprofit Tech for Good

When your brand is consistent and strong, you can increase your organization’s visibility in your community and move your audience to action. What Are Brand Guidelines? Brand guidelines expand on the decisions you have made with the design of your logo. Your logo is the most essential component of your brand. 2) Personality.

article thumbnail

The Comprehensive Guide to Nonprofit Branding

DNL OmniMedia

However, these brands go much deeper than the logos and images they share. 4 Key Elements to Include in Your Nonprofit Branding Guidelines. So, for example, images depicting those that you help on their worst days wouldn’t be an ethical representation of your constituents. How to Brand a Nonprofit Organization. Positioning.

Guide 52
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

3 Tips for Running Your Next Event

Achieve

Schedule a phone call to talk about the promotional partner’s audience. When we give our promotional partners graphics, we have already discussed who the partner’s audience is and what they will find valuable at our event. That way, we know we are marketing the right information based on the audience. Who the audience is.

Tips 52
article thumbnail

Steal these 42 Creative Pinterest Ideas for Nonprofits

Care2

Pinterest is a new(ish) and growing a image based social network and the newest darling of social media marketers. Here's a site that already has the audience everyone wants: women and moms who make most of the household buying decisions.” Pinterest Guidelines. Pinterest Guidelines. Pin images of endangered species.

Ideas 78
article thumbnail

Guest Post: Collections Access - Open the Door Wider

Museum 2.0

are well versed in new ideas for audience engagement and committed to opening up their institutions to increase public access. Can collections access be a way to entice new audiences? The Library of Congress advises collection users to go through a risk assessment process for each image they seek to reproduce.

article thumbnail

How to Choose Diverse and Inclusive Photos

Forum One

Because of this, the images we consume are not an accurate depiction of reality. Marketing images in pop culture—like TV shows, movies, music groups, clothing, and even cartoons—tend to include primarily white people as the focus. Here are a few guidelines to consider when choosing photos. The problem with non-inclusive imagery.

Photo 87
article thumbnail

A Guide to Storytelling for Nonprofits & Digital Marketing

DNL OmniMedia

Just as you carefully crafted your nonprofit’s branding guidelines to convey your organization’s mission and values, you want to take equivalent consideration when writing your nonprofit’s story. Photography: Seek out variety in your photo assets, in both the scenes depicted and the dimensions of the photos.