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Create a Winning New Member Strategy in 3 Easy Steps

Association Analytics

In this blog, we outline how you can use the same framework to improve new member acquisition at your association. Top of funnel outreach includes channels like social media, newsletters, and blogs that are designed to establish credibility. Don’t discount thought leadership for the top of funnel audiences.

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Make Your Charity Gala Event a Donor Cultivation Powerhouse

Greater Giving

Beyond the Ballroom: Make Your Charity Gala a Donor Cultivation Powerhouse Fundraising events offer more than just glitz and glamour; they’re a potent tool for cultivating relationships with potential donors and qualifying them for future giving. Encourage conversations, answer questions with enthusiasm, and address concerns promptly.

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professionals

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Nonprofit Marketing: 3 Easy Ways To Grow Your Audience

Top Nonprofits

Otherwise, they might take their support to a different organization that better communicates its purpose and inspires its audience to take action. This could easily spark a conversation or inspire others to research your organization on their own and become new supporters. Optimize Your Nonprofit’s Website.

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How Event Marketing Can Optimize B2B Sales

AccelEvents

And in response, event marketing and sales teams use virtual events, hybrid events, and in-person events as optimized sales tools for increasing B2B sales. Whether your goals are to nurture business relationships or generate brand awareness, events can be a powerful tool. Stay engaged during the event .

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Practical, Actionable SEO Tips for Nonprofits

Nonprofit Tech for Good

By Jessica Fox , writer at Eventgroove – a one-stop, integrated platform for events, fundraisers, and e-commerce driven to help its customers amplify their brand and reach their goals. You’ve heard many (many) times that all your nonprofit’s blog and site content should be optimized to drive traffic. Search Engine Optimization.

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What to Consider When Picking Your Next Fundraising Event Theme

Bloomerang

Many organizations are re-inventing themselves and their events after the COVID-19 pandemic. This can be an exciting opportunity, but it can also be overwhelming if you don’t know where to start or what will work when it comes to your fundraising event theme. . Here’s how you can go about picking your fundraising event theme. .

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How to Maintain Relevance and Revenue in Today’s Economy

Association Analytics

Go beyond viewing traditional demographic segments like young professionals or length of membership and dig deep into behavioral segmentation like members who have never attended an in-person event. With this new virtual-only audience segment, they launched a new online course that resulted in nearly $300,000 of additional revenue.