Audience Benchmark Community University 
Nonprofit Tech for Good
AUGUST 6, 2023
Here are important factors that nonprofits should consider when developing year-end campaigns, which, if executed successfully, will further their missions and make a profound impact on the communities they serve. 1) Multi-Channel Strategy Employing a multi-channel strategy helps nonprofits reach a wider audience with their year-end campaign.
Whole Whale
MAY 2, 2024
Have interns handwrite thank you notes to VIP members of the community. They can refine guest lists, do community outreach, and help with day-of craziness. Or, let the intern become an expert that can offer help to members in your community fundraising network (like super customer support for your audience).
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Forum One
JUNE 9, 2023
The Children’s Hospital Colorado Foundation came to us with the goal of rethinking its digital ecosystem from the ground up and optimizing how they attract, engage, and grow their target audiences, including donors and supporters.
NTEN
AUGUST 5, 2014
Think about goals and audience: Before you create content, first think about the ultimate goal and the target audience. Let that inform your decisions on what channel(s) to use to reach your audience. To learn this, test as much as you can in order to get to know your audience well and understand what resonates with them.
ASU Lodestar Center
AUGUST 6, 2018
July 1 represents a new fiscal year for many nonprofits, a time to review programs and previous goals to be sure they’re aligned with the mission and to establish new benchmarks. Networking in the community. Get out and meet people, especially the people who are or who know your target audience. Where do you begin?
Bloomerang
NOVEMBER 16, 2023
Mobile communication is becoming a central part of nonprofit fundraising and advocacy. According to the M+R Benchmarks 2023 report , 62% of nonprofits used text messaging for fundraising purposes in 2022. You can reach a wider audience, track your campaign progress, and save your team plenty of time.
Connection Cafe
APRIL 26, 2018
Many institutions focus their social media outreach to communicate how gifts impact people at the institution. Online giving enables institutions to reach wider audiences; this requires, therefore, broader follow up after the initial online outreach. Finally, well thought out stewardship remains vital.
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