Let's Stop Talking about What People Need
Museum 2.0
NOVEMBER 20, 2013
I''ve spent a lot of time reading and engaging in visitor research, and I don''t feel like I have a grasp on what visitors need. It''s really important to be able to articulate what we need to achieve our institutional missions. I don''t hear this phrase accompanied by evidence-based articulation of "needs" of audiences.
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