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10 LinkedIn Best Practices for Nonprofits

Nonprofit Tech for Good

Related Webinar: Social Media Best Practices for Nonprofits. Launched on May 5, 2003, LinkedIn is a social network for professionals. Their use of the social network is mostly inconsistent and without strategy – the 10 best practices below are meant to change that. LinkedIn Pages.

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10 Common Mistakes Made by Nonprofits on Social Media

Nonprofit Tech for Good

For the past six years I have spent 50 to 60 hours a week utilizing Twitter, Facebook, YouTube, Flickr, MySpace, LinkedIn, and Foursquare to promote nonprofits. The range of nonprofits using social media and their subsequent levels of commitment vary widely — as do their expertise, implementation and, of course, return on investment.

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Top 5 Social Media Best Practices for #GivingTuesday

Nonprofit Tech for Good

Prominently feature the date (November 28), the #GivingTuesday hashtag, a “Donate” button, links to your social networks, social sharing, and an e-newsletter opt-in. Optional: List three additional calls-to-action (share on social media, become a monthly donor, become a #GivingTuesday Ambassador, etc.).

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How Multi-Chapter Nonprofits Can Create a Consistent Brand on Social Media

Nonprofit Tech for Good

All medium and large nonprofits with multiple chapters eventually experience a unique, but common problem in their mobile and social media campaigns. It’s common for the chapters to resent the head office’s sudden intervention and they don’t want to lose their creative freedom and control over their social network communities.

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Cause Awareness & Giving Day Campaigns for Nonprofits

Nonprofit Tech for Good

Prominently feature the date, hashtag, a fundraising goal, a “Donate” button , links to your social networks, and an e-newsletter opt-in. List three calls-to-action (donate, share on social media, become a monthly donor, sign a petition, etc.). Provide sample email text and social media graphics and avatars to your ambassadors.

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Google+ Best Practices for Nonprofits

Nonprofit Tech for Good

Add a your nonprofit’s Twibbon/avatar to your Google Profile picture. Even though Google Profiles must be individuals, you can still help brand your nonprofit by adding your nonprofit’s Twibbon/avatar to your profile picture: 5. Encourage staff and volunteers to +1 each others articles, posts, and photos.

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How Many Hours Per Week Should Your Nonprofit Invest in Social Media?

Nonprofit Tech for Good

Facebook, Twitter, YouTube, and Creating Video Content : 15 Hours Weekly. As a starting point, all nonprofits should be investing time and resources in the “Big Three”: Facebook , Twitter , and YouTube. Once your nonprofit’s Facebook page has been created, it requires no more than three to five hours a week on average to maintain.