Elevation

JUNE 3, 2021

The tool of choice for web analytics for many nonprofits is Google Analytics. Tracking how users behave on your website can be hugely helpful to nonprofits in their marketing efforts.

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Analytics Google Strategy Nonprofit 93

TechImpact

JULY 30, 2014

Google Analytics, where would I be without you?”. This is a question I ask myself, and web masters around the world ask themselves, on a daily basis. The website measurement and analytics tool serves as a dipstick into the effectiveness of your current marketing strategies, and into the effectiveness of your website as a whole.

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The MatrixFiles

JANUARY 2, 2024

For example, if one of your goals is to make your organization’s join process better, your action plan might have these steps: Look at Google Analytics to see what kind of traffic the join page gets and where people abandon. Ask your web team, AMS team or website vendor for suggestions for making the journey better.

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Websites Analytics Podcast Map 272

DNL OmniMedia

MAY 25, 2022

But before you can capitalize on the information stored in your CRM or other nonprofit software, you need to know exactly what analytics to track in the first place. This includes assisting with nonprofit analytics! Definition of Data Analytics for Nonprofits. 4 Types of Data Analytics. Web Analytics.

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Qgiv

JANUARY 25, 2023

Luckily, nonprofit organizations can track website activity to make those essential changes by viewing user data through the use of Google Analytics 4. This blog post will discuss what Google Analytics 4 is, why nonprofits should use Google Analytics 4, and how to get started with Google Analytics 4.

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TechImpact

SEPTEMBER 22, 2014

Analytics serve as a window into the effectiveness of your nonprofit’s content marketing. Last week, we discussed the importance of paying attention to and reporting on your nonprofit’s website analytics. Last week, we discussed the importance of paying attention to and reporting on your nonprofit’s website analytics.

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Analytics Twitter Nonprofit Statistics 177

Whole Whale

APRIL 6, 2022

Starting July 1st, 2023 all Universal Google Analytics accounts will stop pulling in new data from your website. Legacy data in Universal Google Analytics Accounts will be available until the end of 2022 – at least 6 months based on recent announcements ( Universal Analytics will be going away ). DO THIS STUFF NOW.

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Whole Whale

MAY 11, 2022

Short Answer : It’s not just you, Google Analytics 4 (GA4) is completely different than Universal Analytics (UA). Shakespearean answer : If the topic of Google Analytics and all things web tracking feels like a foreign language and you’re more of a theatre person here is a quick Shakespearean summary of what is going on.

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Tech Soup

SEPTEMBER 2, 2022

Google Analytics (GA) is a free tool that shows you how people are using your website or app. You can use it to monitor growth in your site, spot the more popular pages or blog posts, and assess the effectiveness of your marketing strategies.

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Media Cause

NOVEMBER 29, 2023

Google Tag Manager can allow you to track registrations and page views across multiple different platforms, including Google Analytics 4 , Meta, etc. Setting Up Google Analytics 4 with Cvent If you want to integrate only Google Analytics 4 (GA4) with your event, there is a much easier process.

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Google Tag Analytics Script 59

Media Cause

JULY 22, 2021

You may have not heard, but Google has officially rolled out Google Analytics 4, a new kind of tracking property. It is different from Universal Analytics properties, which only supports websites, as it supports both websites and apps across multiple devices. Cookie-less analytics. Customer lifecycle-framed reporting.

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Tech Soup

OCTOBER 22, 2013

Web analytics can help reveal how much traffic your site is getting and how people are finding it. You can also use analytics to see how long people are staying on your site and which pages are the most popular. But are you missing out on some of the most useful features in Analytics? Google Analytics Academy.

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Nonprofit Tech for Good

DECEMBER 13, 2021

In short, a web redesign is a big, daunting project with many moving parts. You’ll also be well-prepared to have in-depth discussions with prospective vendors and can make better decisions about which of them will be the right one to help you execute your organization’s web redesign project. Who will help with hands-on work?

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Websites Analytics Project Proposal 304

TechImpact

SEPTEMBER 17, 2014

Because every nonprofit’s mission, size, audience, and the variety of content it posts varies wildly, the traffic and analytics supporting that website are going to be intrinsically different. You might be asking yourself at this point: “But why are analytics important? Analytics are like the fuel for the aircraft carrier.

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The MatrixFiles

JANUARY 2, 2024

For example, if one of your goals is to make your organization’s join process better, your action plan might have these steps: Look at Google Analytics to see what kind of traffic the join page gets and where people abandon. Ask your web team, AMS team or website vendor for suggestions for making the journey better.

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Websites Analytics Podcast Map 130

.orgSource

APRIL 6, 2021

But membership dues, product sales, and web analytics are sinking deeper into quicksand. The conference ROI slowly rose like a gator lifting its head from the swamp of negative numbers. Even facing a dismal scenario like this, the decision to call for outside expertise can be difficult.

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Consultant ROI Analytics Conference 251

Byte Technology

MARCH 11, 2016

According to Louise Craft, digital marketing executive at Metric Mogul, Analytics “ensures marketers can make data led decisions to streamline their marketing efforts, increase their conversion rates and ultimately achieve their business goals.” do not have e-commerce tracking set up in their Google Analytics accounts.

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NetWits

MAY 26, 2011

Those who follow me on Twitter , or for whom I’ve helped implement NetCommunity websites, won’t be surprised to find me write about Google Analytics. fact that I can often be found laying in bed at 6am and digging through client web reports. Google Analytics Dashboard. What is it? Intelligence Alerts. (My What is it?

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Report Web Analytics Comparison 251

.orgSource

MARCH 31, 2021

But membership dues, product sales, and web analytics are sinking deeper into quicksand. The conference ROI slowly rose like a gator lifting its head from the swamp of negative numbers. Even facing a dismal scenario like this, the decision to call for outside expertise can be difficult.

Consultant 221

Consultant ROI Analytics Conference 221

Byte Technology

JANUARY 5, 2017

By using the absolute go-to tool for digesting feedback: Google Analytics. Therefore, to join the ranks of successful website owners you need to get up and running with Google Analytics. First you’ll need to create a Google Analytics account by visiting the signup page. Now it’s time to install Google Analytics on your site.

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WordPress Analytics Audience Google 100

DipJar

AUGUST 12, 2021

Fortunately, all nonprofits can optimize their website to increase their fundraising potential, even those without a web design expert on staff. If your team runs into technical trouble, reach out to a web consultant to get the problem resolved as soon as possible. . Follow accessibility guidelines. . Use engaging images. .

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.orgSource

OCTOBER 31, 2023

Get acquainted with customer analytics, a process that provides more accurate insight into what your members really want. Sponsored by Association Analytics Our customer experience could use help. Sponsored by Adage Everyone’s talking about the importance of customization. But I’m not sure our AMS is up to the task.

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Sponsor Associations Law Hype 275

Wild Apricot

JANUARY 4, 2010

No time, no budget, and no skilled resources available for your nonprofit to dive into web analytics and make sense of what the numbers mean for your goals and objectives? collaboration websites training analytics. Tags: Non-profit technology General non-profit interest nptech Web 2.0 read more ).

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Twenti - Digital Marketing For Nonprofits

SEPTEMBER 21, 2020

Why is Online Presence Management Better Than Web Design? Here’s our top five reasons for why OPM is better than web design. By harnessing the power of the web, your business can draw in customers from all over the world. How is Online Presence Management different to web design? by Angharad Miller.

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Design Web Management Online 52

The MatrixFiles

DECEMBER 15, 2022

Take a look at your analytics. If you’re not sure how to do that and need help, maybe now is also a good time to invest in some Analytics training. Speaking of Analytics…. Upgrade to Google Analytics 4 If you haven’t upgraded to Google Analytics 4 (GA4) , you need to upgrade as soon as possible!

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Twenti - Digital Marketing For Nonprofits

SEPTEMBER 21, 2020

Why is Online Presence Management Better Than Web Design? Here’s our top five reasons for why OPM is better than web design. By harnessing the power of the web, your business can draw in customers from all over the world. How is Online Presence Management different to web design? by Angharad Miller.

Design 52

Design Web Management Online 52

NTEN

SEPTEMBER 14, 2010

Okay, you probably already know that's not true, but we recently wrapped up our first webinar in the Web Analytics Extravanganza with Eric Peterson, Founder and Senior Partner at Web Analytics Demystified and Co-Founder. Definitely do check out this great resource to get Analytics assistance).

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Analytics Web NTEN Analysis 40

Whole Whale

MAY 2, 2024

Have your interns take the Whole Whale Be Your Own Social Media Guru course to better understand the theory and analytics behind major platforms. Social media analytics report Have your intern review the past year of posts and data from your major platforms. This is especially easy if WordPress or another simple CMS is being used.

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International Program Ideas Data 98

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 14, 2009

Over two years ago, I made a screencast about Web Analytics for Nonprofits that covered the basics of using google analytics, web metrics, and some nonprofit case studies featuring Laura White and the Idealist. That's just about when I discovered Avinash Kaushik's blog, Occam's Razor and his first book on Web analytics.

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Analytics Web Screencast Metrics 94

NetWits

SEPTEMBER 5, 2012

Then, you can use Google Analytics to start understanding trends – how long are users spending on your website? Remember – web design is an evolution and does not have a start and a finish. Use qualitative measures (surveys, interviews and onsite usability testing) to understand how the new website resonates with key audience groups.

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Design Web Guide Slides 247

Tech Soup

DECEMBER 15, 2022

This post is adapted from a post by Cause Inspired. You can find the original version on the Cause Inspired site.

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.orgSource

JULY 25, 2023

Supercharge SWOT Analytics “There are so many marketing tasks where AI can take up the drudgery and open space for more creative pursuits. I can imagine creating a report that would wrap all the data from web analytics, social media, e-mail campaigns, member acquisition, and ROI into one package.

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Team Marketing Build Analysis 221

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 2, 2013

For many nonprofits, Google Analytics is the tool of choice for measuring traffic, reach, engagement, and action primarily because it is free. While it is somewhat easy to use, some of the more valuable features may require a little tutoring to understand and use. The instructor is Google Analytics Evangelist Andrew Cutroni.

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Beth's Blog: How Nonprofits Can Use Social Media

MARCH 30, 2010

A couple years ago, I made a screencast about Google Analytics for Nonprofits. The Web Analytics Association is a (young) organization whose goal is to spread awareness, some standardization and generally "fight the good fight" in favor of analytics. If you're in the Web Analytics Association, don't forget to vote.

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NTEN

MAY 19, 2010

What would your web site tell you if it could talk? Time strapped nonprofits can sign up to receive free web site analysis. Not only will you gain valuable insights quickly, you'll contribute to training the next generation of web analysts. Many of our local PBS stations have little experience with Web Analytics.

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Amy Sample Ward

JUNE 15, 2012

I come across so many great conversations, ideas, and resources all over the web every day. The Analytics Challenge is a ½ day event at X Change conference on September 13th. Here are some of the most interesting things I’ve found recently (as of June 15th).

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 31, 2012

We talk about finding the right tool for the data collection job and tools come in three different categories: analytics tools, content analysis, and surveys. Analytics tools like the ones described below are good for measuring actions and engagement. 2 – Make Your Website Shine. 3 – Monitor Social Conversations.

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