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Using Metrics To Harvest Insights About Your Social Media Strategy

Beth's Blog: How Nonprofits Can Use Social Media

The tools include Google Analytics, PostRank, Feedburner, and others. Hard Data Points: Look at the Feed Subscribers trends from Feedburner and Unique Visitors Trends from Google Analytics. Remember bookmarked items can also influence your blog traffic (positively). It can also influence traffic. Are there patterns?

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Best of Beth's Blog 2008: Finding The Top Ten Posts In Less Than Five MInutes!

Beth's Blog: How Nonprofits Can Use Social Media

I use a variety of tools for this analysis, including Google Analytics, Feedburner subscriber counts, and manually tracking comment to post ratios (typepad doesn't have a nifty plugin like wordpress to automate that grunge work) A tool that use to evlauate my content is PostRank. Social Media Metrics: Distributed Influence.

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How To Convince Leadership Content Marketing For Nonprofits Matters

Nonprofits Source

How content marketing influences donor behavior. How to measure data to influence your marketing decisions i. How to set up Google Analytics. Setting up a WordPress site takes no more than 5 minutes. The efficiency ratio , also known as the revenue to cost ratio. How to set up Google Search Console.

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7 Tips for Measuring the Success of Your Blog

Beth's Blog: How Nonprofits Can Use Social Media

Avoid Analytophilia Alexandra Samuel coined that phrase in a post on social media analytics and metrics about the greatest peril of social media: analytophilia. She recommends that you don't go into your analytics or stats program without composing a specific question first. It can also influence traffic. Are there patterns?

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What are the best metrics to use to measure ROI and improve your blog's content?

Beth's Blog: How Nonprofits Can Use Social Media

Outbound links for influence. If you use wordpress, Joost Blog Metrics can give you these numbers easily. You can look at Unique Visitors Trends from Google Analytics (grain of salt about looking at numbers only) and the Feed Subscribers Trends from Feedburner. Also, you need to reflect on the type of post and your goal.

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