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Should Your Nonprofit Be Active on the New Myspace?

Nonprofit Tech for Good

With all the new tools out there to experiment with, why would individuals and brands want to start over on site with a bad brand name and tainted history? To me, this a colossal, baffling mistake on the part of Myspace.

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Activating the Activists with Social Media

Beth's Blog: How Nonprofits Can Use Social Media

How do we activate the online activists to take action offline?" I was not presenting, but decided to use Twitter crowd source some suggestions, screencapture them, and put those into my presentation later in the day. The Save Darfur Coalition asks to organize events, vigils. remind them that the tools they use can only go so far.

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Pros and Cons of Facebook Activism

Beth's Blog: How Nonprofits Can Use Social Media

I joined the various Burma Facebook groups early on because my colleagues in Cambodia were involved from the beginning and documented some of the activism. She was looking for presenters for a conference and she just pointed me over to Ethan Zuckerman's insightful analysis of Facebook activism. The people who got involved weren???t

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Not On Our Watch: The Least Depressing Book About Darfur You'll Ever Read

Have Fun - Do Good

It isn't often that you can't wait to keep reading a book about genocide, but that is how it was while I was reading Not On Our Watch: The Mission to End Genocide in Darfur and Beyond by Don Cheadle and John Prendergast. Darfur activism book Don Cheadle John Prendergast

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What’s the Secret to Social Media Success? Cute Animal Theory

Beth's Blog: How Nonprofits Can Use Social Media

Several years ago I created the Cute Dog Theory, a node to a Nicolas Kristof quote about how puppies get more attention than dry statistics about Darfur. These same tools become very powerful in the hands of activists. Ethan points out that the Web was invented so physicists could share research papers, but Web2.0

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Internet Strategy, Genocide Prevention

Forum One

See the Darfur scores for example. Identify strategic constituencies: Use geographical research tools such as Google Maps to find citizen groups who might be concerned with underperforming politicians, such as identifying ethnic or university groups within a particular congressional district.

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Social Networks for Social Change: Ivan Boothe Knows What He Is Talking About!

Beth's Blog: How Nonprofits Can Use Social Media

We use it to go where people are already organizing against genocide, and give them tools to do so effectively. For instance, when we first started organizing on Facebook in 2005, we found many existing groups on campuses working to end the genocide in Darfur. So, what is the right fit to use a social networking strategy?