See3

NOVEMBER 26, 2007

They understand that an organization, or a campaign, must tell a story to build an audience, and then activate that audience with a compelling call to action. And bravo to the UN Foundation and orgs like it who create terrific pieces that keep web site users engaged and inform supporters of your activities.

Video 40

Video Campaign Chad Contest 40

Care2

DECEMBER 6, 2007

60) Search « So Easy, a Chicken Could Do It: frogloop 2008 Reader Survey | Main | Blogger Uses Petition Site to Create Better Transportation for NY » Thursday Dec 06 2007 Care2.com If you enjoy frogloops content, we highly recommend joining Care2 and putting some of our words into action to make a difference!

Social Media 28

Social Media Advocacy Case Study Online 28

Care2

JUNE 5, 2009

Websites like Facebook, MySpace and YouTube are among the top 10 most trafficked sites in the US. You can also use social networking sites as a teaser to promote your campaigns with links back to your action pages. April 1, 2010 | sales leads Copyright © 2008, Care2.com Please add your tips below!

Social Media 47

Social Media Online Advocacy Media 47

Care2

NOVEMBER 26, 2007

This includes using tools like search to help drive people to your site. First, converting someone who has found you and perhaps taken an action into someone you have permission to contact repeatedly. To create a new comment, use the form below. Copyright © 2008, Care2.com All rights reserved.

Social Media 31

Social Media Advocacy Online Money 31

ASU Lodestar Center

MARCH 18, 2011

We welcome your comments and feedback. We believe both lists greatly help to orient and remind respondents of their voluntary action over the past year. A couple months ago, the ASU Lodestar Center released its 2010 report on Arizona Giving & Volunteering.

Research 40

Research Arizona Survey Studies 40

Care2

JUNE 21, 2007

Regardless of whether people click-through or take action, as long as they can see who you are with respect to a cause, its important and leaves an impression. Target your audience: before pouring money into an online ad campaign, make sure the audience of the site your ad appears on is likely to be interested in your nonprofit.

Social Media 28

Social Media Advocacy Online Case Study 28

Care2

MAY 31, 2007

60) Search « Think Like a Designer: Viral Video and Paradox | Main | Web Metrics Wilderness: Find Your Site Conversion Pages. With a flood of comments, the public made clear to decision-makers that the central goal of protecting the national parks was extremely important. May 31, 2007 | Amien Copyright © 2008, Care2.com

National 28

National Social Media Service Advocacy 28

See3

NOVEMBER 12, 2007

The collection of two- to three-minute spots will run on the group’s Web site, and the charity will also post video clips of interviews with volunteers on the popular online video site YouTube. Share and Enjoy: 5 Comments comment restr » Blog Archiv » The Chronicle of Philanthropy – Telling Moving Stories [.]

El Salvador 40

El Salvador Story Philanthropy Camera 40

See3

NOVEMBER 12, 2007

The collection of two- to three-minute spots will run on the group’s Web site, and the charity will also post video clips of interviews with volunteers on the popular online video site YouTube. Share and Enjoy: 5 Comments comment restr » Blog Archiv » The Chronicle of Philanthropy – Telling Moving Stories [.]

El Salvador 40

El Salvador Story Philanthropy Camera 40

Care2

MAY 14, 2009

Email: While more than 35 percent of American adults now have a profile on at least one social networking site – the best way to reach supporters is still email. Emails sent to activists who had recently taken action on a given issue received 3x the response rate of regular full-list actions. Here are the highlights.

Benchmark 28

Benchmark Social Media Studies Advocacy 28

Care2

MARCH 4, 2009

Here’s a list of 10 best practices you can follow when working on your site content. A good site gives users the information that they need quickly and efficiently. Integrate any relevant and current “take action” items such as “sign the petition to stop Big Oil from drilling in the Arctic Refuge.”

Social Media 38

Social Media Content Practice Web 38

Care2

SEPTEMBER 18, 2007

And here are a couple other recommendations to ensure your welcome message is doing everything it can for your organization, and the reader: Reiteration of reader information: If your site requires login information like a username and password, include these in the email in a prominent spot. Or tell them about another action youre running.

Social Media 28

Social Media Advocacy Case Study Online 28

Care2

JULY 17, 2007

You can use this tool to calculate an estimate of cost and return on investment for the recruitment and fundraising efforts of your staff in social networking sites like Facebook or MySpace. You can also see how that translates into cost per action or email viewed (opened). Colman Thanks for your comments, Kira & Jonathon.

Social Network 74

Social Network ROI Social Media Network 74

Care2

MAY 7, 2007

Also promoting on the website seems to have picked up the number of friends requests we received, since there was so much traffic to our protectseals site and that is what you saw when you went to our homepage during the hunt. Did you experience any increased site traffic to HSUS as a result of your MySpace presence?

Myspace 28

Myspace Social Media Advocacy Badge 28

Care2

JUNE 13, 2009

Thursday, June 11, 2009 at 01:28PM | by Allyson Kapin Facebook is the 5th most trafficked site in the United States. Receive monthly updates 7 Comments | by Share Article in Social Networking , Trends , Web 2.0 Reader Comments (7) Excellent stats Allyson. June 30, 2009 | Andi Copyright © 2008, Care2.com

Facebook 50

Facebook Social Media Advocacy Online 50

Care2

JULY 26, 2007

You can use this tool to calculate an estimate of cost and return on investment for the recruitment and fundraising efforts of your staff in social networking sites like Facebook or MySpace. You can also see how that translates into cost per action or email viewed (opened). Colman Thanks for your comments, Kira & Jonathon.

Social Network 74

Social Network ROI Social Media Network 74

See3

MARCH 27, 2008

You must be a credible member of the community sharing useful information and thoughtful comments before anyone will respond to your asks. My understanding of Care2, based on comments from Care2 clients, is that the lists perform well, however the demographic is clearly progressive, and somewhat skewed to middle-aged women.

NTEN 45

NTEN Web Case Study Stumbleupon 45

Care2

JULY 14, 2008

The first thing I suggest is to be genuine -- interview people who are affected by the work your organization does, record actions you are taking to solve problems in your community, ask YouTube users to sound off on why your issues are important. That said, there are some basic things that might be helpful to think about.

YouTube 34

YouTube Video Social Media Advocacy 34

Care2

FEBRUARY 3, 2008

You can use this tool to calculate an estimate of cost and return on investment for the recruitment and fundraising efforts of your staff in social networking sites like Facebook or MySpace. You can also see how that translates into cost per action or email viewed (opened). Colman Thanks for your comments, Kira & Jonathon.

ROI 53

ROI Social Network Social Media Advocacy 53

Care2

JUNE 11, 2008

60) Search « New Research Findings: Advocacy Groups More Trusted | Main | Social Actions: How to Pitch Yourself in Two Minutes » Wednesday Jun 11 2008 Three Keys to Successful Online Campaigns Wednesday, June 11, 2008 at 11:52AM | by Hatef Yamini Campaigning online. To create a new comment, use the form below.

Social Media 28

Social Media Campaign Advocacy Online 28

Care2

NOVEMBER 15, 2007

Despite the more recent shift of attention to Facebook in the past six months by the nonprofit community, there are still remnants of a goldrush by nonprofits over the last year to build a presence on the uber-popular site. Does their profile include a link to an action (sign a petition, write a letter, etc.)? " comments.

Social Media 28

Social Media Place Myspace Advocacy 28

Care2

AUGUST 16, 2008

The first thing I suggest is to be genuine -- interview people who are affected by the work your organization does, record actions you are taking to solve problems in your community, ask YouTube users to sound off on why your issues are important. That said, there are some basic things that might be helpful to think about.

YouTube 34

YouTube Social Media Video Advocacy 34

Care2

MAY 4, 2009

Burks | Mercy Corps Communications Track - Franciscan B Action is at the heart of what our organizations do. This session will explore how to write compelling, memorable stories that get people to take action and keep them engaged. May 24, 2009 | Not for Profit Marketer Copyright © 2008, Care2.com All rights reserved.

Social Media 28

Social Media Conference Advocacy Online 28

Care2

APRIL 26, 2007

Strategies mentioned today included ring tones with an ear-friendly message (and/or downloadable in exchange for an email address), interactive incentive programs, photo messaging and direct action campaigns. Mobile campaigns might be great for building email lists, launching a new idea, or drawing viewers to your Web site.

Social Media 31

Social Media Mobile Advocacy Online 31

Care2

MAY 31, 2007

Something -- searching for and discovering your site on their own, a paid endorsement on a partner site, a viral communication from one of their friends -- made them create a connection strong enough with you that they gave you their email address, which is not a small thing these days. " Me too! All rights reserved.

Social Media 28

Social Media Advocacy Activities Active 28

Care2

MAY 29, 2007

Something -- searching for and discovering your site on their own, a paid endorsement on a partner site, a viral communication from one of their friends -- made them create a connection strong enough with you that they gave you their email address, which is not a small thing these days. " Me too! All rights reserved.

Social Media 28

Social Media Advocacy Activities Active 28

Care2

MAY 15, 2009

Use email to reach out to your constituents to let them know what youre up to or to ask them to take action. With email newsletters and emails as part of your campaigns you can move your supporters up the ladder of engagement to take more actions and help you more and more. The details of your emails are critical.

Social Media 34

Social Media Tools Online Advocacy 34

Care2

SEPTEMBER 25, 2007

Talk about the passion Sea Change Strategies produced a “Procrastinator’s Guide to Year-End Fundraising: Critical Action Steps for Raising More Money” last year and its chock full of tips. A combination of technology and psychology - bad web sites (confusing, poor layout, etc.) 3 Comments | by Share Article in Misc.

Social Media 28

Social Media Online Advocacy Fundraising 28

Care2

SEPTEMBER 20, 2007

Talk about the passion Sea Change Strategies produced a “Procrastinator’s Guide to Year-End Fundraising: Critical Action Steps for Raising More Money” last year and its chock full of tips. A combination of technology and psychology - bad web sites (confusing, poor layout, etc.) 3 Comments | by Share Article in Misc.

Social Media 28

Social Media Online Fundraising Advocacy 28

Care2

NOVEMBER 8, 2007

Despite the more recent shift of attention to Facebook in the past six months by the nonprofit community, there are still remnants of a goldrush by nonprofits over the last year to build a presence on the uber-popular site. Does their profile include a link to an action (sign a petition, write a letter, etc.)? " comments.

Social Media 28

Social Media Place Myspace Advocacy 28

ASU Lodestar Center

MAY 9, 2011

Ive also come to realize that even seemingly small actions can make a huge impact, especially when I get my whole family involved. We use sites like Facebook to stay in touch with our loved ones; it only makes sense that we would use social media to keep track of our favorite nonprofits as well. May 9, 2011 2:23 PM Kayla said.

Volunteer 78

Volunteer Social Media Generation Feeds 78

ASU Lodestar Center

APRIL 8, 2011

We welcome your comments and feedback. There is also a free executive summary of the entire Giving USA 2010 report at this site. ^ [1] Giving USA Spotlight, Issue 3, 2010, the Center on Philanthropy at Indiana University/GivingUSA Foundation. Recent research indicates some of the many myths about women as donors are "busted."

Research 40

Research Indiana Philanthropy University 40

Care2

MAY 4, 2007

The Forum convened these groups and they agreed to work together to do what no single organization could do on their own - build a large online audience for action on youth policy. Capitol Advantage iced the cake by donating the software to run the site. And the site rocks. May 4, 2007 | Joem Copyright © 2008, Care2.com

Case Study 28

Case Study Policy Advocacy Collaboration 28

See3

OCTOBER 22, 2007

84% of people comment, 82% message others, and 39% create content. On blogging and blogger outreach : They both moderate every single comment on the blog (they recommend not to allow auto-posting), and someone responds personally to each comment. Share and Enjoy: 5 Comments comment UN Foundation Web Team Blog [.]

America 40

America Social Media Myspace Second Life 40

Care2

MAY 27, 2009

an awareness study (before and after) what percentage of refers are coming from various sites. You can see the metrics in action in the chart below. The comprehensive calculator tool calculates an estimate of cost and ROI for the recruitment and fundraising efforts of your staff in social networking sites like Facebook or Twitter.

Social Media 59

Social Media ROI Media Social 59

Care2

APRIL 21, 2008

His creative and unusual campaign merged online activism with offline action, and combines the power of the web with live demonstration. Presenting the banner ads in a way that linked them to the Hyves site was another excellent marketing strategy that led to a much higher click through rate. Ads liked to the site had a.6%

Avatar 42

Avatar Life Online Social Media 42

Nonprofits Source

OCTOBER 11, 2017

Another is the need for your content to persuade readers to take an action. A like here, a comment there, and a link back to your site can, with time, have a huge impact on search rankings. But how do we structure content in a way that it is both great and persuades a visitor to take an action? Introduction.

Process 98

Process Content Digital Marketing 98