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How the American Childhood Cancer Organization Used Crowdfunding to Raise Over $43,000!

Tech Soup

Last year we shared how the American Childhood Cancer Organization (ACCO) used Teespring to exceed their fundraising goals with a few clicks of a button. We took some time to talk to ACCO to learn more about their fundraising successes with Teespring and Shopify as a TechSoup member. What makes ACCO so successful?

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Storing Up Support for Kids with Cancer: ACCO's Shopify Store Experience

Tech Soup

We recently shared how the American Childhood Cancer Organization (ACCO) used Teespring to raise over $43,000 through Teespring campaigns. We produce and distribute informational materials for free for families with children with cancer, so a lot of what we do is give things away. Three Tips for Fundraising with Shopify.

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How Canadian Cancer Society Increased Donations by 78% During #GivingTuesday

Connection Cafe

million raised, a 63% increase in total donations over 2013 according to the Case Foundation. I recently spoke with Mike Kirkpatrick, Director of Marketing at Canadian Cancer Society in Ontario who shared their story with me, and here are four factors I believe led to their success that you can use in 2015. Focus on the Follow-Up.

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Selfies for Good?

Beth's Blog: How Nonprofits Can Use Social Media

No doubt you’ve taken a “ selfie ,” a self-portrait taken with your mobile phone camera and shared on Facebook or other social media channels. Recent research suggests that taking and posting too many selfies on your Facebook profile (or other social channels) can be damaging to your relationships.

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Lives are Changed when #bigkidsgive and how you can rock #GivingTuesday Next Year

Connection Cafe

Post by Michael Beahm, Channel Marketing Manager at Blackbaud. When we do fundraising… we should use few statistics and tell more stories.”. Get ready for some awesome fundraising ideas. First Up: Camp Kesem Uses Social Fundraising for #GivingTuesday Success. He’s a husband, father of two, and coffee-holic.

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Five Ways to Ensure Your Event Makes Headline News

Connection Cafe

We’re having a 5K/bike ride/walk this weekend … it’s for a good cause” is not as newsworthy as “couple to marry while running in a 5K for breast cancer research, this is why…”. They gave Dozer a ceremonial finisher medal and set up a fundraising webpage for Dozer. Social media channels are essential tools for extending your reach.

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3 Key Pieces in an Engaging Email Campaign

Connection Cafe

For example, if you know I’m interested in lung cancer issues, send me a lung cancer project or research to fund. I cover more —mobile, channel integration, messaging, structure—in a recent AFP webinar, which you can watch here. Blackbaud’s 2013 Online Marketing Benchmark Study for Nonprofits.

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