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Key Takeaways From The 2014 Luminate Online Benchmark Report: Sustainers Going Strong!

Connection Cafe

Have you downloaded the 2014 Luminate Online Benchmark Report yet? Throwing back to the 2013 Benchmark Study , we witnessed an explosion of growth of sustainer giving – a 27% increase over the previous year. Organizations’ median count of sustaining donors grew 16.17% year-over-year. overall year-over-year. Register here!

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Planning Your Nonprofit’s Capital Campaign: 4 Do's & Don'ts

Achieve

Capital campaigns are among the biggest fundraising undertakings that nonprofit organizations tackle, and they only come around roughly once a decade. What are the key pitfalls to avoid when planning a capital campaign , especially if it’s your organization’s first? You’ll assess six key areas of your organization.

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The Size Of Your Housefile May be Hindering Your Email Deliverability

Connection Cafe

And there’s certainly truth with that statement – the 2013 Benchmark Report is broken up by not only NTEE verticals but by revenue band and email tier – but the sheer size of an organization’s email file is starting to mean a lot less. For the last seven years, the Benchmark Report measured total and usable email housefile size.

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Nine Digital Marketing Lessons Nonprofits Can Learn from charity: water

Beth's Blog: How Nonprofits Can Use Social Media

Observation is not just scanning or browsing, but looking at another organization’s practice with a critical thinking lens and gaining insights. Along with benchmarking – that is comparing your organization’s numbers with an industry average or simply another similar organization or two is great.

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International Organizations and Social Media: News, Engagement, and Social Data for Policy Change

Beth's Blog: How Nonprofits Can Use Social Media

While the primary goal is for students to learn about strategic use of networks and social media for international organizations, I will also be covering some practical career skills such as effective networking and self-directed professional learning (also called “Social Learning”). 2013: A Year in Social Media.

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Is Direct Mail Really Headed for the Exit? - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) billion in 2013.

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