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The American Public Gardens Association and TechSoup's National Accounts Program

Tech Soup

This time I'd like to write a bit about the American Public Gardens Association (APGA), which is a professional association for public gardens and professionals working in public horticulture. American Public Gardens Association is an association with over 500 public garden members from North America.

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12 Nonprofit Reads for 2012

Connection Cafe

In no particular order, here they are, 12 in 2012: books that nonprofit/marketing/fundraising nerds like us should give a gander. Includes a chapter by Dennis McCarthy, Convio’s Vice President of Strategy and Organizational Practice. Leap of Reason : Helping public sector leaders achieve more.

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Congrats to Annaliese on 6 years of awesome!

NTEN

Last year, for her work on NTEN's Change journal, she received the 2012 Publishing Trendsetter Award. Please join me in congratulating Annaliese on a terrific tenure at NTEN and a great new chapter. There isn't a day that goes by that I am not honored and excited to work with Annaliese.

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How can nonprofit organizations use marketing to engage Millennials?

ASU Lodestar Center

In a 2012 report, the National Chamber Foundation cited that Millennials have approximately “$200 billion of direct purchasing power and $500 billion of indirect spending.” National Chamber Foundation, 2012). To brand an organization is to manage how the public perceives the organization itself. Kylander, 2012).

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How can nonprofit organization us marketing to engage Millennials?

ASU Lodestar Center

In a 2012 report, the National Chamber Foundation cited that Millennials have approximately “$200 billion of direct purchasing power and $500 billion of indirect spending.” National Chamber Foundation, 2012). To brand an organization is to manage how the public perceives the organization itself. Kylander, 2012).

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How Nonprofits can Use Analytics with Advocacy

Connection Cafe

In this blog post, I want to discuss two big themes from chapter 1 of the book. Listening through data doesn’t give you omniscient insight into how to win advocacy campaigns (and anyone who tells you otherwise is probably trying to sell you something!). pages 5-11 of chapter 1). pages 13-18 of chapter 1).

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Research Friday: The Self-Sufficiency Standard

ASU Lodestar Center

The Self-Sufficiency Standard for Arizona 2012 , is a comprehensive, user-friendly tool that can be used by agencies and individuals to help Arizona’s families make real progress toward economic security. The Women’s Foundation of Southern Arizona (WFSA) commissioned a study to create a more comprehensive, useful measure of self-sufficiency.