Connection Cafe

APRIL 3, 2012

The sixth annual Convio Online Marketing Benchmark Index Study is now officially released. For a summary of trends seen in the benchmark, watch my video here. For all the trends, including information by vertical, download the full Online Marketing Benchmark. Author: Vinay Bhagat. Watch the video on YouTube.

Benchmark 48

Benchmark Convio Studies Summary 48

NetWits

APRIL 2, 2013

In a couple of weeks, the 2013 Blackbaud Online Marketing Benchmark Study will be released (previously the Convio Online Marketing Benchmark Study ). However, the benchmark study is a tool, and like any tool, it depends on how it’s used. To say this is a highly anticipated, monumental report would be an understatement.

Rate 139

Rate San Diego Open Benchmark 139

Connection Cafe

NOVEMBER 26, 2013

In fact, the 2013 Online Benchmark Report reported monthly giving revenue increased 27 percent in 2012 over 2011. Joanne Fritz’s summary of Monthly Giving: The Sleeping Giant provides some great pointers to getting a recurring program off the ground.

Build 38

Build Donor Channel Sound 38

Care2

APRIL 16, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) The yellow cells are input (variable) cells.

Advocacy 44

Advocacy Social Media email Online 44

Care2

MARCH 25, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) The yellow cells are input (variable) cells.

Advocacy 44

Advocacy Social Media email Online 44

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 1, 2011

Some struggle to find an attainable number. Benchmarking comparing your organization’s past performance to itself or doing a formal or informal analysis of peer organizations can help. It also helps to break down your goal into monthly or quarterly benchmarks. Acquire 100 new donors through Facebook Causes by June 30, 2012.

Social Media 129

Social Media Media Social Chart 129

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 27, 2013

2013 eNonprofit Benchmarks Study. The 2013 eNonprofit Benchmarks Study , conducted by M+R Strategic Services and NTEN , examines data from 55 nonprofits in sectors ranging from rights to environmental issues. This year’s study – the seventh Benchmarks report – analyzes 1.6 RESEARCH STUDIES.

Studies 112

Studies Research Attention Data 112