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Improving Fundraising Asks: 5 Tips for Boosting Donations

Achieve

Direct mail: As one of the most time-tested methods of outreach, direct mail is a great way to communicate your most important information, including the date of an upcoming event, your text-to-give number, or fundraising updates. with giving programs will match donations at a 1:1 ratio? John founded Snowball in 2011.

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4 Important Membership Trends Every Museum Needs to Consider

Connection Cafe

From hosting special member events to fulfilling membership cards to all related marketing, mailings, and collateral, everything adds up fast! Traditional membership programs issue paper/plastic cards and use a combination of direct mail and email marketing to reach their constituents. Competition for Loyalty.

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3 Key Pieces in an Engaging Email Campaign

Connection Cafe

A 2011 Gleanster survey found their most important value drivers were: Testing and measuring everything. Your constituents now expect to receive relevant and interesting information in every email. And perhaps your next tweet or mailing. Helps data integrity (verify mailing address; find out interests). #3

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ASU Lodestar Center Blog: Can You Teach a Watchdog New Tricks?

ASU Lodestar Center

Disclaimer Wednesday, May 4, 2011 Can You Teach a Watchdog New Tricks? News and World Report , and Money routinely publish stories that emphasize program spending and fundraising cost ratios. Federated campaigns often "help" their donors make giving decisions by prominently publishing such ratios next to the organizations names.

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A 3 Step Guide to Attracting Corporate Donors Using Social Media

NetWits

In fact, in a 2011 report, consumers spoke very loudly that they expect companies to drive social and environmental change and that they will reward these efforts. Then translate that information into proposals that will generate meetings and open doors to negotiations. on mailing lists. Your goal is a 3:1 ratio or pretty close.

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33 Must-Read Updates to Social Media for Social Good: A How-To Guide for Nonprofits

Nonprofit Tech for Good

Social Media for Social Good: A How-To Guide for Nonprofits was released in August 2011 and despite the rapid change occurring on the Social and Mobile Web, 90% of the content still rings true. Chapter 4 :: Follow on a 1:1 Ratio on Twitter. Change to “Follow on a 1:1 ratio or at least follow more often.”

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33 Must-Read Updates to Social Media for Social Good: A How-To Guide for Nonprofits

Nonprofit Tech for Good

Social Media for Social Good: A How-To Guide for Nonprofits was released in August 2011 and despite the rapid change occurring on the Social and Mobile Web, 90% of the content still rings true. Chapter 4 :: Follow on a 1:1 Ratio on Twitter. Change to “Follow on a 1:1 ratio or at least follow more often.”