Hype vs. Reality: What digital channels are the most effective in 2010?
Care2
NOVEMBER 17, 2010
Here is the evidence from one global campaign in 2010 to demonstrate how different digital channels compared. In this context, they often want to get people to participate in an online action like signing a petition or sending an email to a target. I hear the questions every week: "Should we start with Facebook or email?"
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