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Highlights from the 2009 eNonprofit Benchmarks Study - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

Open rates can be an unreliable metric due to spam filters, preview panes and image blocking -- all of which make it hard to know whether someone is actually opening (or reading) an email. Segment, test and repeat. May 14, 2009 | Eric Copyright © 2008, Care2.com Don’t be too alarmed though. com , Inc.

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Lessons Learned From A Twitterthon

Beth's Blog: How Nonprofits Can Use Social Media

I wrote about her project The Born2Fly Project to stop child trafficking in January, 2009 on National Human Trafficking and Modern Slavery Awareness Day. I thought I’d tweeted about it so much that Twitter was going to suspend my account for spamming—yet many of my followers didn’t even know about it.

Lesson 97
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5 Email Sins to Avoid (Again)

sgEngage

(This was originally written in June 2009. And it’s more than likely spam, too. No Testing. Don’t you think you should be testing your emails? Don’t you think you should be testing your emails? You need to test, test, and test. Reposting it in case you missed it.).

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Nonprofits and the Age of Automation: AI, Machine Learning, Bots Link Roundup

Beth's Blog: How Nonprofits Can Use Social Media

The Two Sides of the AI and Humanity Debate: I’ve been following Shel Israel for over ten years, since he interviewed for a chapter about nonprofits and Twitter in his 2009 book, Twitterville. In the last five years, he has been researching and writing about AI.

Learning 101