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Get the 2010 eNonprofit Benchmark Study (It's Free! Also, Important)

NTEN

The new 2010 eNonprofit Benchmarks Study from NTEN and M+R was just released today! The new report might look slim and slick, but this scrappy guide is thick with valuable insights and key industry benchmarks for online messaging, fundraising and advocacy, based on a full year's worth of results from 31 of your nonprofit peers.

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Highlights from the 2009 eNonprofit Benchmarks Study - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) com , Inc.

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Is Direct Mail Really Headed for the Exit? - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) junk mail,” Ball said.

Mail 34
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The State of Online Fundraising

NTEN

Blackbaud studied 1,274 nonprofits to compare their online fundraising results for the first six months of 2008 to the same period of 2009. Target Analytics noted in the 2008 donorCentrics Internet Giving Benchmarking Analysis study that as much as 16% of new donors and 27% of new revenue came from online sources in 2008.

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Convio Releases Nonprofit Online Marketing Benchmarks Study - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) I hope the data is useful to everyone.

Convio 31
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MultiChannel Donors: Real? Or Yeti?

NTEN

Well, my favorite white paper of 2009 just became my favorite white paper of 2011! The 2011 donorCentrics Internet and MultiChannel Giving Benchmarking Report was just released last week, updating the version I excitedly blogged about , lo, those many moons ago. The lesson? As usual, it's not simple or pretty.

Donor 58
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Giving Your Audience What It Wants

NTEN

For the last several years, we have participated in the E-benchmarks Report with M + R Strategic Services. 2009 was the first year we were able to include data about how list segmentation affects open rates, click-throughs, and completions. This isn't news. But I would love to hear from you.