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Boost Your Voice with LightBox Collaborative’s 2012 Editorial Calendar

Beth's Blog: How Nonprofits Can Use Social Media

And, now, we are excited to present the new and improved editorial calendar for 2012. And traditional media coverage is now increasingly driven by conversation and content that starts off in the online space, on the communications platforms and channel driven by nonprofits themselves. Flickr Photo by Yandel. Earned Media is Dead.

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GiveMN 2012 Giving Day by the Numbers

Beth's Blog: How Nonprofits Can Use Social Media

These local giving days focus more a community approach and help nonprofits build capacity in fundraising on all channels, while also promoting the idea of a Giving Day in the local community or geographic area. GiveMN 2012 by the Numbers by Jeff Achen, GiveMN Digital Strategist. It was an amazing day of giving for our state—$16.3

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A Fundraising Cliff? What does the data say?

Beth's Blog: How Nonprofits Can Use Social Media

While giving related to Hurricane Sandy may boost total fundraising in 2012 it is unlikely to change fundraising results for most nonprofits. The National Bureau of Economic Research said that the recession ended in June 2009, and fundraising historically takes three years recover from a recession. billion in revenue. No more guessing.

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How @GoodwillIntl is Celebrating Labor Day with Twitter Campaign #150jobs AND Measures Success

Beth's Blog: How Nonprofits Can Use Social Media

They just marked their 150th first-person story on their blog , so in the 150 hours leading up to Labor Day, @GoodwillIntl is tweeting out one of these success story per hour under the hashtag #150job to spotlight someone who has found work, education or volunteer opportunities with support from Goodwill. .” How will you measure it?

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The End of the Beginning of Online Giving

Connection Cafe

One would like to think that after 20 years of testing, more testing, conferences, webinars, and pithy blog posts about online giving that there might be wide adoption of best practices. If we were to look at the engagement channels and the transactional channels, we are likely to see a symbiotic relationship between online and offline.

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New Guide: How To Engage Your Supporters with Social Listening

Beth's Blog: How Nonprofits Can Use Social Media

Social media listening (or social media monitoring) is the practice of paying close attention to digital channels when conversations relevant to your cause are being discussed. When influencers and supporters talk about your work online, you’ll respond quickly on the right channel with the right call to action!

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Cause Camp 2017 Speaker Lineup Announcement

NonProfit Hub

Named one of the most influential women in technology by Fast Company and one of BusinessWeek’s “Voices of Innovation for Social Media,” Beth was Visiting Scholar at the David and Lucile Packard Foundation 2009-2013. He is a regular contributor to Philanthropy News Digest and the Huffington Post IMPACT Channel.

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