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11 TwtPoll Results Nonprofits Can Use to Plan 2010 Communications Strategies

Nonprofit Tech for Good

During 2009 I created and promoted 34 TwtPolls to help better understand the needs of nonprofits. The TwtPoll results are often surprising and can be very useful for nonprofits as they forge ahead with their 2010 communications strategies. 13% Check/snail mail. 2% Our organization does not publish an e-mail newsletter.

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Marketing and Engagement: Making the most of your Emails

Amy Sample Ward

From 2009 to 2010, the open rate for organizations of all sizes and sectors declined by 12% on average. Meanwhile, unsubscribe rates held steady from 2009 to 2010. Advocacy actions and items of personal interest tend to result in more click-throughs from newsletters. View more presentations from Amy Sample Ward.

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Online Giving Potential: How to Bounce Back From Months of Decreased Fundraising

NetWits

Download the complete 2011 Online Giving Report to learn more about the 13% YoY growth, double-digit growth since 2009 and the top reasons your nonprofit should invest in its online fundraising program. This communication can be done via email, newsletter, direct mail or social media. Download the report now! .

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What is private? What is public?

Zen and the Art of Nonprofit Technology

A story about Rapleaf in Clickz (a newsletter for online marketers) says this : Rapleaf allows you to quickly and inexpensively find out the social networking footprint of those you’re marketing to. June 10, 2008 Today, someone on the progressive exchange list asked about a tool called Rapleaf.

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Social Media is Going Mobile, and So Should Your Nonprofit

Nonprofit Tech for Good

Social Media is definitely going mobile, and I have listed below three mobile strategies that your nonprofit can start experimenting with and considering for 2010: 1) Text-messaging for advocacy and fundraising: Services like Mobile Commmons and mGive offer mass text-messaging and Text-to-Give services for nonprofits.

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Four Reasons Why Nonprofits Should Question Facebook’s Integrity, Longevity, and ROI (Return on Investment)

Nonprofit Tech for Good

Nonprofits throughout the world have sent millions upon millions of e-mails, Tweets, bulletins, updates, etc. But for the second largest Internet company in the world with 2010 profit estimates to be between $1-2 billion, is that enough? 2) From my e-mail newsletter. asking their supporters to “Become a Fan!&#

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Is Direct Mail Really Headed for the Exit? - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

60) Search « Is Direct Mail Dying or Dead? 60) Search « Is Direct Mail Dying or Dead? Main | The ROI of Social Media » Friday May 29 2009 Is Direct Mail Really Headed for the Exit? The younger generation seems to prefer to donate online, rather than through the mail. junk mail,” Ball said.

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