ASU Lodestar Center

MARCH 18, 2011

The data were collected in the summer of 2009 by asking people to reflect on their volunteering during all of 2008. On one of the pages, amid all the charts on who volunteers and what they do, is a big banner depicting the following result: "33 percent of Arizona adults volunteered in 2008." One in three. But is it right? One in four.

Research 40

Research Arizona Survey Studies 40

Care2

MARCH 4, 2008

Since this brought dogfighting into the spotlight and put it on the minds of many Americans, we figured it was a good time to reach out to people. Of course, we had no budget for this. The only cost, as with many social campaigns, was staff time. March 4, 2008 | Carie This girl is on the ball! Great campaigning!

YouTube 41

YouTube Generation Social Media Video 41

Care2

MARCH 3, 2008

Since this brought dogfighting into the spotlight and put it on the minds of many Americans, we figured it was a good time to reach out to people. Of course, we had no budget for this. The only cost, as with many social campaigns, was staff time. March 4, 2008 | Carie This girl is on the ball! Great campaigning!

YouTube 41

YouTube Generation Video Social Media 41

See3

JANUARY 30, 2008

Home • About Us Mission Team News Partners Careers • Services Overview Interactive Marketing Video Web Design and Development • Clients Clients List Client Login • Resources Overview Events YouTube for Nonprofits Guide to Online Video Video FAQs Our Blog • Contact POSTED BY Michael Hoffman JAN 30, 2008 Identity 2.0

Proposal 40

Proposal Philanthropy Kiva Video 40

Care2

MARCH 26, 2009

“Of course, things got a lot worse in the fourth quarter, so these trends might not hold up.” For example, between 2006 and 2007, online donations grew by 26% but between 2007 and 2008 online donations only grew by 14%. Dave Steadman Hamilton College March 26, 2009 | Dave Steadman Copyright © 2008, Care2.com

Convio 31

Convio Benchmark Studies Social Media 31

See3

MAY 12, 2007

The thing that kills me, and got me writing here, is that the top ranking Michael Hoffman is an anti-Semite which is terribly ironic, and of course I will not link to him or even mention his name — may it be blotted out forever, amen — but he has all kinds of friends and foes linking to him and that raises his stock on Google.

Arkansas 40

Arkansas Google Maryland Search 40

See3

MARCH 27, 2008

Home • About Us Mission Team News Partners Careers • Services Overview Interactive Marketing Video Web Design and Development • Clients Clients List Client Login • Resources Overview Events YouTube for Nonprofits Guide to Online Video Video FAQs Our Blog • Contact POSTED BY Daniel Hartman MAR 27, 2008 NTEN Does Web 2.0

NTEN 45

NTEN Web Case Study Stumbleupon 45

Care2

FEBRUARY 25, 2008

If people are already on Facebook, have gone to your Causes donation page, become a "member" to your Cause, and still havent donated - they arent going to, no matter how many times you message them. It was definitely a full time job during the last 2 weeks of the contest. Sometimes more!

Causes 38

Causes Facebook Challenge Social Media 38

Care2

FEBRUARY 13, 2008

If people are already on Facebook, have gone to your Causes donation page, become a "member" to your Cause, and still havent donated - they arent going to, no matter how many times you message them. It was definitely a full time job during the last 2 weeks of the contest. Sometimes more!

Causes 38

Causes Facebook Challenge Social Media 38

Care2

DECEMBER 4, 2007

It will be a powerful grassroots greening machine; with bloggers, writers, and volunteers all contributing to local greening efforts; and held together by the added sticky-ness of good dynamic content, great search engine optimization, and of course that Web 2.0 Copyright © 2008, Care2.com 60) Search « Care2.com

Blogger 28

Blogger Social Media Site Advocacy 28

Care2

NOVEMBER 25, 2007

The ability of an organization to have a celebrity dedicate so much time and effort to a cause can be an effective means to influence other people of status, such as elected officials. The effectiveness of celebrities is of course dependent on a nonprofits communications and marketing strategy. Its also dependant on timing.

Celebrate 28

Celebrate Social Media Advocacy Online 28

Care2

FEBRUARY 7, 2009

Reader Comments (6) One of the challenges is of course creativity. By the time they get it, too much time will have passed. If someone (who may or may not be a potential volunteer) cannot google you and find information related to your entity, 9 times out of ten, they will not participate. All rights reserved.

Social Media 31

Social Media Web Advocacy Media 31

Care2

JANUARY 15, 2009

– Matt Stempeck, Americans for Campaign Reform @annedougherty : Viral=something people pass on of their own accord; its content+timing+luck; marketing helps but push too hard+thud! Planning for something to go viral is therefore about as unreliable a strategy as planning to win the lottery on command. MoveOns video fit that bill.

Social Media 28

Social Media Campaign Advocacy Online 28

Care2

JULY 10, 2007

At the same time, when I spoke with old friends I didn’t suddenly revert back to that basic information as if I had no memory of our relationship. And, of course, we must listen, listen, listen and adjust our communications appropriately as we receive answers. Copyright © 2008, Care2.com Where do you work?

Social Media 28

Social Media Advocacy Online Case Study 28

Care2

JUNE 13, 2007

Share Your Nonprofits Videos with the World Heres another Tech Soup article, this time describing how your nonprofit can use the free video hosting sites to promote its cause. Why Your Nonprofit Should Use Videoblogs This article from Wild Apricot explains how video blogigng (or vlogging) can be a great tool for your nonprofit.

Vlog 28

Vlog Video Social Media Resource 28

Care2

JUNE 13, 2009

Some experts say that the reason for this decline is that these new users haven’t figured out how to use the real-time updates that were implemented in Facebook’s new redesign. The 18-to-25-year olds are spending more time on Facebook and nearly 2 million new members have signed up from that age group. Thanks for sharing.

Facebook 50

Facebook Social Media Advocacy Online 50

Care2

JULY 24, 2007

If youve missed the launch of Facebook Apps Platform almost two months ago, youre already way behind the times. A couple of Care2 staff favorites, of course, include the Care2 Stickies and Petitions. The technology "enables anyone to build any application that.Facebook could build."

Causes 48

Causes Facebook Social Media Advocacy 48

Care2

SEPTEMBER 14, 2007

As Wikipedia becomes more mainstream as a reference source, there might be substantial benefits from helping ensure it frames the debate in a truly balanced manner (and presents your organization’s critical information, of course). I completely agree with Matt, its only a matter of time. How about Digg ? All rights reserved.

Consultant 31

Consultant Myspace Social Media Advocacy 31

Care2

MAY 29, 2009

billion in 2008 to $29.8 But at the same time, direct mail is continuing to raise money for her organization, Donahue added. Sue Anne Reed Communications Manager EMQ FamiliesFirst May 29, 2009 | Sue Anne Reed Now that Direct Mail is seeing a reduction in the bulk of it,we will see a gradual increase as time passes.

Mail 34

Mail Social Media Advocacy Online 34

Care2

AUGUST 7, 2007

If youve missed the launch of Facebook Apps Platform almost two months ago, youre already way behind the times. A couple of Care2 staff favorites, of course, include the Care2 Stickies and Petitions. The technology "enables anyone to build any application that.Facebook could build."

Causes 48

Causes Facebook Social Media Advocacy 48

Care2

NOVEMBER 16, 2006

As Wikipedia becomes more mainstream as a reference source, there might be substantial benefits from helping ensure it frames the debate in a truly balanced manner (and presents your organization’s critical information, of course). I completely agree with Matt, its only a matter of time. How about Digg ? All rights reserved.

Consultant 31

Consultant Social Media Myspace Advocacy 31

Care2

NOVEMBER 15, 2007

Whether youve stacked your profile with all the cool widgets, videos, and badges or youre still trying to figure out who "Tom" is, read on to learn what others are doing and how you can maximize your MySpace, or see if you even want to spend your time there. It still requires a lot of attention, staff time, management and promotion.

Social Media 28

Social Media Place Myspace Advocacy 28

Care2

NOVEMBER 8, 2007

Whether youve stacked your profile with all the cool widgets, videos, and badges or youre still trying to figure out who "Tom" is, read on to learn what others are doing and how you can maximize your MySpace, or see if you even want to spend your time there. It still requires a lot of attention, staff time, management and promotion.

Social Media 28

Social Media Place Myspace Advocacy 28

ASU Lodestar Center

MAY 4, 2011

Zooop — fast-forward to 2008: Charity Navigator gets new executive leadership in Ken Berger. Over the course of this past semester, teams of students have been working through the rating process for a pool of organizations. Its an exciting time. Financial ratios, of course, only tell part of the story.

Teach 90

Teach Ratio Student Classes 90

Care2

APRIL 17, 2008

The survey, taken during late December of 2007 and early January of 2008, included 2,275 adults who reported donating, volunteering, or advocating on behalf of a nonprofit in the 12 months prior to taking the survey. April 16, 2008 | SocialButterfly Caitlin, Very, very interesting data. Thanks for sharing!

Social Network 28

Social Network Social Media Network Advocacy 28

Care2

APRIL 16, 2008

The survey, taken during late December of 2007 and early January of 2008, included 2,275 adults who reported donating, volunteering, or advocating on behalf of a nonprofit in the 12 months prior to taking the survey. April 16, 2008 | SocialButterfly Caitlin, Very, very interesting data. Thanks for sharing!

Social Network 28

Social Network Social Media Network Donor 28

Care2

MAY 27, 2009

While we’ve seen explosive growth in use of social networks ( NYT reported last week that time spent on social networks has exceeded that of emai l ) many organizations are asking how do you effectively deploy a social media strategy and what is the return on investment (ROI)? Of course one of the biggest returns is brand visibility.

Social Media 59

Social Media ROI Media Social 59

Care2

JUNE 1, 2009

nonprofits in 2008. 4) Response rates to new-donor acquisition efforts by mail have been in gradual decline for some time. However, direct mail is still the fundraising mainstay for many thousands of American nonprofits—and I can assure you it will continue to be for a long time to come. I tweet from time to time.

Mail 47

Mail Social Media Online Advocacy 47

Care2

FEBRUARY 3, 2009

60) Search « Patch-Through Call Services – Finally Ready for Prime Time? Nonprofits are facing challenging times with leaner resources. We are seeing organizations whose income projections are the product of happier times. What works in normal times will probably work now, just with more modest results.

Social Media 34

Social Media Online Fundraising Advocacy 34

Care2

FEBRUARY 3, 2009

Not counting staff time, of course. However, ads on some of our less timely issues, like child support enforcement, generated very high click rates. February 19, 2010 | Grace Copyright © 2008, Care2.com with a cost-per-acquisition of zero. CPC limit ? a sign-up box, a donation form ? All rights reserved.

Google 37

Google Grant Social Media Adwords 37

Care2

MAY 4, 2007

When I learned about YPAC, I thought it was pretty smart idea, of course, so I proposed a partnership to Thaddeus Ferber , Chair of YPAC, to help accelerate the online organizing that YPAC is spurring in the child advocacy sector. May 4, 2007 | Joem Copyright © 2008, Care2.com All rights reserved.

Case Study 28

Case Study Policy Advocacy Collaboration 28

Zen and the Art of Nonprofit Technology

OCTOBER 10, 2006

That is, we are willing to have some inefficient lack of access to information every day, in exchange for getting more people involved in information production over time." A nonrival good is something that both of us can have at the same time, without any additional labor or resources. " This is, in fact, a critical issue.

Network 100

Network Chapter Copyright Open Source 100

Care2

JUNE 29, 2009

According to the latest Target Analytics Index of National Fundraising Performance , the number of new donors dropped by almost 13%, as compared to 2008. The study also showed that for the first time since Target Analytics released its initial study in 2002, overall revenue per donor declined by 2.1%. compared to Q1 2008.

Social Media 31

Social Media Advocacy Fundraising Online 31

See3

DECEMBER 17, 2007

Of course, like the Heifer heifers, these are representative gifts — they don’t actually buy that water buffalo, they are just showing you that this amount of money could buy a water buffalo. 17 Dec 2007 2008 Presidential Election » Gift Catalogue – Obama Style [.]

Iowa 40

Iowa Gift Iraq Ideas 40

Care2

SEPTEMBER 4, 2008

At the same time, I had been writing a lot on new communication technologies such as satellites, digital media, cell phones, and so on. 2008 is the year in which all the new technologies, techniques, concepts, innovations of so-called new media are being tried. September 4, 2008 | Hatef Copyright © 2008, Care2.com

Social Media 28

Social Media Advocacy Saudi Arabia Online 28

Care2

AUGUST 29, 2008

At the same time, I had been writing a lot on new communication technologies such as satellites, digital media, cell phones, and so on. 2008 is the year in which all the new technologies, techniques, concepts, innovations of so-called new media are being tried. September 4, 2008 | Hatef Copyright © 2008, Care2.com

Social Media 28

Social Media Advocacy Saudi Arabia Journal 28