Care2

DECEMBER 8, 2008

Check It Out Here: [link] It’ll knock your list’s socks off and keep them watching theirinbox for your next email… December 8, 2008 | Tony Camero Copyright © 2008, Care2.com It is 25 pages of awesome information related to Adwords and CPA. All rights reserved. All Care2 terms of service and privacy policies apply.

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Social Media Online Advocacy Case Study 28

Care2

JULY 24, 2007

An ROI Calculator for Social Network Campaigns » Tuesday Jul 24 2007 The Long, Long Tail of Facebook Causes Tuesday, July 24, 2007 at 11:03PM | by Justin Perkins Post co-authored by James OMalley and Justin Perkins. " All of the Causes have to be attached to a Guidestar -verified 501(c)(3). " "End Global Warming!,"

Causes 48

Causes Facebook Social Media Advocacy 48

Care2

OCTOBER 17, 2007

60) Search « Live from Convio Summit 2007 | Main | Mastering Integrated Marketing: Interview with Jessica Grounds » Wednesday Oct 17 2007 Take the M+R Online Monthly Giving Survey Wednesday, October 17, 2007 at 04:35PM | by James OMalley Wouldnt you love to know more about monthly giving? Copyright © 2008, Care2.com

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Survey Social Media Online Advocacy 28

Care2

APRIL 24, 2008

Online Fundraising: A look at growth in online giving, yearly patterns of giving, average gift size, monthly giving and fundraising messaging rates Online Advocacy: How are advocacy open, click-through, page completion and response rates changing and what impact are super-activists having? Copyright © 2008, Care2.com

Benchmark 28

Benchmark Studies Social Media NTEN 28

Care2

FEBRUARY 20, 2008

Annually, MyEmma gives away 25 free accounts to deserving nonprofits nominated by users. 1 Comment | by Share Article in Cause Marketing , Email Marketing Reader Comments (1) Thank you so much for the kind shout out to Emma, shes blushing you know? Cheers, Dave February 20, 2008 | Dave Delaney Copyright © 2008, Care2.com

Social Media 28

Social Media Advocacy Case Study Online 28

Wild Apricot

JUNE 27, 2008

It can be easy to forget, in our passion for a cause, that others may not start out with the same level of engagement or the background information needed to grasp a complex message. and give them the information that is most useful to them, then follow up to ensure that your message wont be forgotten. June 6, 2008 10:41 PM.

Knowledge 60

Knowledge Effective PDF Evaluation 60

Care2

JUNE 5, 2009

Regardless of whether you believe direct mail is on its way out -- and many smart people seem to disagree with each other on this point – nearly everyone agrees that the role of online giving is only becoming more important over time. The total amount of money raised online increased by 26 percent from 2007 to 2008.

Social Media 47

Social Media Online Advocacy Media 47

Care2

SEPTEMBER 15, 2008

Bigger and better next February :) September 12, 2008 | Steve Bridger Its always wonderful to see successful individuals who have dedicated their careers to nonprofit management. Gives me hope! Melanie Guin MNM www.charitynetusa.com/blog September 16, 2008 | melanie Copyright © 2008, Care2.com

Social Media 28

Social Media Advocacy Video Fundraising 28

Care2

MAY 1, 2008

Heres the outline: Tell a story Keep the audience in mind Make a clear call to action Shoot video with repurposing in mind Think outside the box Prepare a script and get some feedback B-roll is important Sound is critical Give the viewer the right web tools Host a screening To get the details, read the full article. com , Inc.

Social Media 28

Social Media Video Advocacy Web 28

Care2

FEBRUARY 20, 2008

Annually, MyEmma gives away 25 free accounts to deserving nonprofits nominated by users. 1 Comment | by Share Article in Cause Marketing , Email Marketing Reader Comments (1) Thank you so much for the kind shout out to Emma, shes blushing you know? Cheers, Dave February 20, 2008 | Dave Delaney Copyright © 2008, Care2.com

Social Media 28

Social Media Advocacy Case Study Online 28

Care2

DECEMBER 28, 2008

Sites such as Network for Good (networkforgood.com) and Click and Pledge (clickandpledge.com) are easy ways to incorporate online giving onto your site. December 28, 2008 | David Kinard Copyright © 2008, Care2.com Making sure that online donations are possible on your website is very important. All rights reserved.

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Social Media Advocacy Fundraising Online 28

Care2

SEPTEMBER 8, 2008

Bigger and better next February :) September 12, 2008 | Steve Bridger Its always wonderful to see successful individuals who have dedicated their careers to nonprofit management. Gives me hope! Melanie Guin MNM www.charitynetusa.com/blog September 16, 2008 | melanie Copyright © 2008, Care2.com

Social Media 28

Social Media Advocacy Video Fundraising 28

Care2

DECEMBER 5, 2008

link] Regards, Mark South December 5, 2008 | Mark South Copyright © 2008, Care2.com If youre looking for some last minute help with your year-end fundraising, make sure you check out our Procrastinator’s Guide to Year End Fundraising. All rights reserved. All Care2 terms of service and privacy policies apply.

Convio 28

Convio Studies Social Media Advocacy 28

Care2

NOVEMBER 9, 2007

» Friday Nov 09 2007 A Procrastinators Guide to Year-End Fundraising Friday, November 9, 2007 at 02:38PM | by James OMalley Its November, crunch time for nonprofit fundraisers looking to cash in on some of the Yuletide cheer of the giving season. Sarah Sheard sheard at 3MilSys.com November 17, 2008 | Sarah Copyright © 2008, Care2.com

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Social Media Advocacy Guide Fundraising 37

Care2

FEBRUARY 12, 2008

Copyright © 2008, Care2.com 57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Social Media 28

Social Media email Advocacy Case Study 28

Care2

FEBRUARY 3, 2008

» Friday Nov 09 2007 A Procrastinators Guide to Year-End Fundraising Friday, November 9, 2007 at 02:38PM | by James OMalley Its November, crunch time for nonprofit fundraisers looking to cash in on some of the Yuletide cheer of the giving season. Sarah Sheard sheard at 3MilSys.com November 17, 2008 | Sarah Copyright © 2008, Care2.com

Social Media 37

Social Media Advocacy Guide Fundraising 37

Care2

MAY 14, 2009

Other interesting findings include: For email newsletters, open rates and click-through rates fell slightly (1-2%) in 2008, though the changes were not strictly statistically significant. Email lists are continuing to grow, though the rate of growth was 17% in 2008. Average gift size across organizations was $71 in 2008.

Benchmark 28

Benchmark Social Media Studies Advocacy 28

Care2

MARCH 26, 2009

For example, between 2006 and 2007, online donations grew by 26% but between 2007 and 2008 online donations only grew by 14%. “People are still giving. “On the other hand, Ive been seeing that many donors are giving larger gifts but to fewer causes. Charities shouldnt be afraid to keep asking.

Convio 31

Convio Benchmark Studies Social Media 31

Care2

FEBRUARY 8, 2009

60) Search « How Nonprofits Can Benefit From Cause-Related Marketing | Main | Why Every Nonprofit Should Embrace the Web 2.0 60) Search « How Nonprofits Can Benefit From Cause-Related Marketing | Main | Why Every Nonprofit Should Embrace the Web 2.0 February 8, 2009 | Allyson Kapin Copyright © 2008, Care2.com

Social Media 28

Social Media Charity Raise Advocacy 28

Care2

OCTOBER 13, 2008

link] October 10, 2008 | FChristie I think that this is a great contest. v=cb71fk-79Uc Also, full details of my idea can be found at: www.quidproquohealthmanagement.com October 11, 2008 | Jonathan Barry my name is anandbabu and iam from vishakapatnam in india.i October 14, 2008 | N.anandbabu Hi Friends. I have submitted my idea.

Google 28

Google Social Media Ideas Project 28

Care2

APRIL 16, 2008

60) Search « Convio Online Marketing Nonprofit Benchmarks Released | Main | LOLseals: Flickr API Contest Gets HSUS Over 3,000 Entries » Tuesday Mar 25 2008 Whats an Email Address Worth? Tuesday, March 25, 2008 at 12:36PM | by Eric Rardin How to Measure the Value of an Online Supporter Over here at Care2 we get this question a lot.

Advocacy 44

Advocacy Social Media email Online 44

Care2

MARCH 25, 2008

60) Search « Convio Online Marketing Nonprofit Benchmarks Released | Main | LOLseals: Flickr API Contest Gets HSUS Over 3,000 Entries » Tuesday Mar 25 2008 Whats an Email Address Worth? Tuesday, March 25, 2008 at 12:36PM | by Eric Rardin How to Measure the Value of an Online Supporter Over here at Care2 we get this question a lot.

Advocacy 44

Advocacy Social Media email Online 44

See3

OCTOBER 25, 2007

If a decent percentage of people who view a nonprofit video actually give, then we have a revolution on our hands. The viewers/donors might look similar to what we see on Facebook causes but we will wait until we have some real data before speculating further. Thanks, Ian 3 Jan 2008 lili Thank you very much for the great information.

YouTube 40

YouTube Donation Darfur Google 40

See3

OCTOBER 25, 2007

If a decent percentage of people who view a nonprofit video actually give, then we have a revolution on our hands. The viewers/donors might look similar to what we see on Facebook causes but we will wait until we have some real data before speculating further. Thanks, Ian 3 Jan 2008 lili Thank you very much for the great information.

YouTube 40

YouTube Donation Darfur Google 40

See3

MARCH 27, 2008

Home • About Us Mission Team News Partners Careers • Services Overview Interactive Marketing Video Web Design and Development • Clients Clients List Client Login • Resources Overview Events YouTube for Nonprofits Guide to Online Video Video FAQs Our Blog • Contact POSTED BY Daniel Hartman MAR 27, 2008 NTEN Does Web 2.0

NTEN 45

NTEN Web Case Study Stumbleupon 45

Care2

JUNE 16, 2009

This week Madeline and Jenn give us even more insight and share their favorite strategies on converting new online members into donors. We’ve seen some great success with asking activists or long-time prospects to give at a lower dollar level. June 16, 2009 | Anne Dougherty Copyright © 2008, Care2.com

Social Media 34

Social Media Advocacy Donor Online 34

Care2

MARCH 4, 2008

Carie Lewis: We wanted to give the public an outlet to express their feelings about the Michael Vick dogfighting issue. March 4, 2008 | Carie This girl is on the ball! March 4, 2008 | Carol Rados Copyright © 2008, Care2.com James OMalley: Why did you decide to host this competition? Great campaigning!

YouTube 41

YouTube Generation Social Media Video 41

Care2

MARCH 3, 2008

Carie Lewis: We wanted to give the public an outlet to express their feelings about the Michael Vick dogfighting issue. March 4, 2008 | Carie This girl is on the ball! March 4, 2008 | Carol Rados Copyright © 2008, Care2.com James OMalley: Why did you decide to host this competition? Great campaigning!

YouTube 41

YouTube Generation Video Social Media 41

See3

DECEMBER 12, 2007

12 Dec 2007 Christopher Scott Hi, I wanted to let you know about the Nonprofit December Giving Carnival. Click the following link to learn more about this project [link] For every member that joins [link] they will donate 10cents to this cause. » Why you need social media marketing. [.] Read the rest of this great post here [.]

Social Media 40

Social Media Somalia Myspace Marketing 40

See3

JANUARY 30, 2008

Home • About Us Mission Team News Partners Careers • Services Overview Interactive Marketing Video Web Design and Development • Clients Clients List Client Login • Resources Overview Events YouTube for Nonprofits Guide to Online Video Video FAQs Our Blog • Contact POSTED BY Michael Hoffman JAN 30, 2008 Identity 2.0

Proposal 40

Proposal Philanthropy Kiva Video 40

Care2

JUNE 30, 2009

Give them love – fast! Strike while the iron’s hot – leverage your recent joiners’ newfound interest in you and your work by sending them meaningful ways they can get plugged in to your cause right away. Give them something to do! If you dont ask, they wont give. Check them out! com , Inc.

Social Media 40

Social Media Advocacy Online Tips 40

Care2

JANUARY 19, 2009

» Thursday Jan 15 2009 Friday Webinar: Best Practices for Email List-growth and Fundraising Thursday, January 15, 2009 at 05:01PM | by Justin Perkins As more and more nonprofits go online, and more and more donors give online, the leading nonprofits are finding that email is the most powerful option for online fundraising.

Social Media 28

Social Media email Advocacy Practice 28

Care2

FEBRUARY 17, 2009

Another 2008 market research study conducted by NPD Group showed that 61 percent of Boomer Internet users had visited sites that offer streaming or downloadable video (e.g., “Boomers are sharing links to their favorite causes,” says Reece. February 24, 2009 | Laura Copyright © 2008, Care2.com

Demographics 45

Demographics Social Media Online Advocacy 45

See3

JANUARY 24, 2008

He suggests that the show should spend more time looking at the structural issues that are the root cause of the problem. As a nonprofit you need to be thinking not only about describing what it is you do and why it matters, but also in giving people the necessary background they would have once received from their local newspaper.

Baltimore 40

Baltimore Journal News FAQ 40

Care2

APRIL 22, 2009

Elana Wolowitz (EW): Im pretty sure we started in May or June of 2008. We get a direct line to our constituents, who can give us instant feedback and answers that were looking for. www.MHPonline.org April 22, 2009 | Rick Bernardo Copyright © 2008, Care2.com Deanna Zandt (DZ): How long have you been on Twitter?

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Social Media Twitter Action Advocacy 68

Care2

JUNE 11, 2008

60) Search « New Research Findings: Advocacy Groups More Trusted | Main | Social Actions: How to Pitch Yourself in Two Minutes » Wednesday Jun 11 2008 Three Keys to Successful Online Campaigns Wednesday, June 11, 2008 at 11:52AM | by Hatef Yamini Campaigning online. I will now give you the plain and simple answer.

Social Media 28

Social Media Campaign Advocacy Online 28

ASU Lodestar Center

APRIL 13, 2011

It is a provocative piece that really made me re-evaluate how I view disaster and humanitarian giving. Its horrifying to think that something so well-intentioned as charitable shoe/clothing donations could actually cause more harm than good. I am including it here, because I felt that it was a great springboard for this post.

Philanthropy 40

Philanthropy Arizona Research Feeds 40