Amy Sample Ward

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Social Networking Strategies: The Limits of Cutting and Pasting

Amy Sample Ward

My latest contribution to the Stanford Social Innovation Review is up on the opinion blog – you can read the post and join the conversation on the SSIR blog or read the full post below. Here are a few reasons why using multiple social networking platforms doesn’t just mean you repeat your effort. Community First.

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5 Steps to a Successful Social Media Strategy

Amy Sample Ward

Social media, as many have said time and again, is only part of your campaigning, part of your fundraising, and part of your communications. These 5 Steps are intended to help you create a successful social media strategy, but as you will see, they focus on your organization’s overall strategy!

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Social Media in 30 Minutes a Day

Amy Sample Ward

Today, at the 2011 MyCharityConnects Conference in Toronto, I had a ton of fun leading a session and discussion around making the most of social media in just 30 minutes a day. Here are the slides from the session and links to get you started: Social Media in 30 Minutes a Day. Social by Social. Books & Collections.

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Live Blogging: 09NTC Mapping Your Social Media Strategy

Amy Sample Ward

I’m here at NTEN’s 09NTC and am going to live blog Beth Kanter’s session on mapping your social media strategy to metrics. Panelists: Wendy Harmon: social media manager, philosophy is to use social media to execute mission. Danielle Brigida: using social media to increase, reach, engagement and revenue.

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Presentation: Social Media & Philanthropy

Amy Sample Ward

The focus included both a look at what social media tools are being used to do in organizations now, how funders are using technology, and what opportunities exist for funders to support or lead on. Social Media & Philanthropy. Social by Social : a handbook for using new technologies for social impact that I co-authored last year.

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3 Ways to Use Social Media in Your Next Fundraising Campaign (and free ebook!)

Amy Sample Ward

I’m honored to be included in a new ebook about marketing, fundraising, and social media. That’s why social media can be a valuable component of your online fundraising strategies. After all, it’s called “social” media for a reason! Here are three ways you can start using social media in your campaign today.

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Webinar: Social Media Listening Dashboard

Amy Sample Ward

As social media tools like Twitter and Facebook become core components of nonprofit communication strategies, there is a corresponding need to assess how well programmatic messaging and organizational identity are propagating in those channels: “We Tweet; is anybody listening? Leave a comment!