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Data drives better digital marketing for nonprofits

3rd Sector Labs

I refer to this report fairly often because the summary points are such good reminders to all of us in the nonprofit sector (I’m interpreting a bit to use nonprofit terminology): Focus on your best donors. Here are examples of Tweets from orgs that didn’t include outcome data. So.how many people donated blood?

Digital 138
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NpTech Tag Summary: Five Hot Conversations!

Beth's Blog: How Nonprofits Can Use Social Media

To catch up, read the summary here and to read the most recent thoughts -- see Gavin's newest post here and Emily's reflections here. Heather Carpenter from AspirationTech points us to two nonprofit studies -- one about employment trends in the sector and the other nonprofit effectiveness. The proposed call agenda is here. A Few Web2.0

Summary 50
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Philanthropy 2.0 Study Results Published on Mashable

Beth's Blog: How Nonprofits Can Use Social Media

Last week, Geoff Livingston , Qui Diaz and I posted a summary of our findings from our Philanthropy 2.0 I'm using this post to roundup the reactions to the study and add some more context. You need to practice talking to people online about your cause; these aren’t skills that more traditional orgs have in their DNA.

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NpTechTag Summary: Connected Conversations, Live Blogging, and Other Great Finds

Beth's Blog: How Nonprofits Can Use Social Media

More on the GetActive and Convio Merger Jason has a post commenting on the recent release of a benchmarks study from Convio observing that findings like "Email addresses are valuable" won't surprise many people, although he notes there are few worthwhile nuggets. Michael Hoffman from See3 is worried. 20 practices.

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The Crumbling of Nonprofit Arts Organizations: What models will rise from the ashes?

Beth's Blog: How Nonprofits Can Use Social Media

Maybe arts organizations need to be doing "Social Capital Impact" studies along with other forms of advocacy? What is the summary of the discussion going on arts organizations blogs? Allison suggests in her post that there is definitely a business model problem. What do you think?

Arts 59
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A Decade of Museums and Museum Work

Museum 2.0

They are also exemplars of partnership in the field; augmenting reach and showing how big orgs can lift up smaller orgs. Was there a study that you read this decade that transformed your ideas about the field? Giant collaborative tweetups show we like to work together.

Museum 21
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Did You Miss The Online Holiday Fundraising Season? - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) 3 Comments | by Share Article in Misc.