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How to Improve Donor Retention

Allegiance Group

Donors continue to keep on giving when you: Communicate your organization’s impact Tell them how they can make a personal impact Communicate what to expect with each interaction Send a timely thank you Offer opportunities to make their views known Send a welcome packet or email and promote ongoing engagement Organizations that welcome new donors (..)

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4 Tips for Driving Engagement from Sustaining Donors

Allegiance Group

Member loyalty program — Use MemberCard to upgrade various types of members to higher levels of giving , such as becoming a sustainer. Early event access ⁠— Offer sustaining donors early access or priority registration to events, such as gala dinners, fundraisers, or volunteer opportunities.

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