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2011 Non-profit Social Networking Survey

NetWits

There’s always great information in the newsletter, but this time around I’m particularly excited because the focus is social networking for non-profits (something that, if you read this blog regularly, you know I’m very passionate about) and the 2011 Social Networking Survey.

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Nonprofits Value a Facebook Like at $214.81

NetWits

While we were there, Blackbaud, NTEN and Common Knowledge released the 2012 Nonprofit Social Networking Benchmark Report. As social media, marketing and communications, and fundraising types continue to download and read the report we’re seeing more interest in the value nonprofits are placing on a Facebook Like (i.e.

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Facebook: Is it Worth your Nonprofit’s Time?

NetWits

How much time should your nonprofit spend engaging with their “fans” on Facebook? Idealware who surveyed over 500 nonprofit staff members about their Facebook usage and goals may have answers to some of the questions organizations have been seeking. of the organizations fundraising on Facebook, raised $10K or more.

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Facebook is Great, but Does it Really Work for Fundraising?

NetWits

This week ReadWriteWeb shed some light on the ineffectiveness of social networks to aid in customer acquisition (see graph below). “Of the 24 companies interviewed (in Forrester study ), only 7% cited social networking as one of their most effective sources for customer acquisition.

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5 Steps To Increasing Your Facebook Reach

TechImpact

There’s so much talk over where a nonprofit’s audience is online, and where a nonprofit needs to be concentrating their social media marketing efforts. But with over 2 billion users, everyone’s audience is on Facebook. Facebook is one of the most important social media channels for almost every nonprofit in operation today.

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Why we’re not friends anymore: the nptech echo chamber

Zen and the Art of Nonprofit Technology

I did a kind of radical experiment a couple of weeks ago: I de-friended almost all of my nptech and client Facebook friends (cutting my friend count by more than 60%). I have an account on all of the major social networks (and some of the obscure ones, too,) listen often, and update fairly regularly. Not a good thing.

Nptech 100
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Why we’re not friends anymore: the nptech echo chamber

Zen and the Art of Nonprofit Technology

I did a kind of radical experiment a couple of weeks ago: I de-friended almost all of my nptech and client Facebook friends (cutting my friend count by more than 60%). I have an account on all of the major social networks (and some of the obscure ones, too,) listen often, and update fairly regularly. Not a good thing.

Nptech 100