Facebook Jordan Metrics ROI 
Beth's Blog: How Nonprofits Can Use Social Media
APRIL 13, 2010
I had a lot of fun doing a panel with colleagues Jordan Viator, Carie Lewis, and David Neff called " The Real Housewives of Social Media." Our task was to present practical and tactical information about social media using metaphors that related to housewives. I shared a few points about how I use A/B testing with my Facebook Fan Page.
Connection Cafe
AUGUST 9, 2010
Author: Jordan Viator. Last week I had the pleasure of attending the Young Nonprofit Professionals Network of DC second annual Social Summit and sharing some information on social media ROI and metrics. Analyze goals of you social media and decide what metrics to measure based on those goals.
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Connection Cafe
JUNE 25, 2010
Author: Jordan Viator. While the area of social metrics continues to evolve and grow, there are five main tips all organizations should follow when measuring social media activity for ROI: 1. Define success metrics before starting campaigns. Keep an ongoing dashboard of metrics updated regularly.
Beth's Blog: How Nonprofits Can Use Social Media
APRIL 26, 2010
A couple of recent reports and frameworks in both nonprofit and for-profit areas have been published recently and provide some useful ways to think about how to measure the ROI as well and measure effectiveness. Measure Everything: Is Your Nonprofit Facebook Page Worth It? Jordan Viator had a guest post by the authors. .
NTEN
MAY 27, 2010
Neff and Jordan Viator -- had the great opportunity to lead a session entitled " The Real Housewives of Social Media " Funny Photoshopped pictures were displayed of us, we sported aprons to hype the theme, and we shared information and case studies on various aspects of social media campaigning. Get them on Facebook and Twitter.
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