Social Media Integrated Campaign Case Study Slam: SSIR Social Media on Purpose Conference
Beth's Blog: How Nonprofits Can Use Social Media
MAY 28, 2014
Humberto Kam talked about how they engage with influencers and let them spread and remix their content. Johanson discussed a recent user generated video campaign for Teacher Appreciation Day in partnership with Soul Pancake that invited teachers to share a letter they would write to themselves when they first started teaching.
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