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Donor Data Management Dictionary

3rd Sector Labs

Refers to data sets so large and complex that traditional database tools are not able to manage or process the data. Data brokers rely upon big data warehouses to store, manage and transfer data sets that they sell to customers such as nonprofit organizations looking to append their donor databases.

Data 100
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4 Communications Strategy Tips for Donor Retention

sgEngage

A prevailing myth in the nonprofit sector is that traditional mail has been phased out by the internet. According to our guide to multi-channel marketing , companies that switch to integrated marketing techniques see an average 24% increase in their marketing ROI. Direct Mail versus Digital Communications .

professionals

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5 Tech Best Practices Universities Should Use To Keep Alumni Connected

Everyaction

A database built for managing major gifts can streamline and organize this process, allowing alumni fundraisers to save time and effectively target and maximize the asks made of alumni. With the ability to run a digital ad program directly through your database , you’ll be able to reach your alumni where they are.

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5 Tech Best Practices Universities Should Use To Keep Alumni Connected

Everyaction

A database built for managing major gifts can streamline and organize this process, allowing alumni fundraisers to save time and effectively target and maximize the asks made of alumni. With the ability to run a digital ad program directly through your database , you’ll be able to reach your alumni where they are.

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Tips to Boost Your Online Fundraising

Care2

Using the Internet to Raise Funds and Build Donor Relationships: Tools, Tips and Techniques for Boosting Donations , a new handbook from Convio, will help your organization see the big picture and create effective strategies for long-term success.

Tips 68
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Can Social Network Analysis Improve Your Social Media Strategy?

Beth's Blog: How Nonprofits Can Use Social Media

One of the topics was “How to understand social networks through social network analysis and mapping techniques.&# I thought I’d expand on it here. It is really a technique to understand relationships. One of the first social networking analysis map was created by Jacob Moreno. Communications flows.

Analysis 104
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New Book: How To Implement Multichannel Online Campaigns

Beth's Blog: How Nonprofits Can Use Social Media

” The book offers up advice and techniques on how to make your online channels – email marketing, web site, and newer tools like mobile and social media work together in a sophisticated strategy or your organization to reach its advocacy, fundraising, or community building goals. Internet Director. Database Manager.