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How to Use Data to Drive Your Content Strategy

Association Analytics

Today’s digital world offers tons of channels to share your content, which is great. But it also means tons of content for you to produce and tons of sources to track. Using data in your content strategy will help you identify what content members value most, what isn’t resonating and what needs to be tweaked.

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Top Ten Data Challenges (And Solutions) for Associations

Association Analytics

7: Your Taxonomy Isn’t Organized In a Useful Way Challenge : Digital closets are a lot like physical closets. You might use inconsistent content or course tagging, or team members might use a variety of names for one type of offering. If your association doesn’t have a solid taxonomy, your team won’t pull consistent reports.

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Level Up Your Marketing with Analytics

Association Analytics

Let’s start by identifying the best channels and tools to maximize your campaigns. There are many marketing technology tools that can help you measure success. These tools help you see how your campaigns are doing in real-time, so you can optimize your marketing budget by spending your money on what’s working best.

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Tagging Discussion

Zen and the Art of Nonprofit Technology

Home About Me Subscribe Zen and the Art of Nonprofit Technology Thoughtful and sometimes snarky perspectives on nonprofit technology Tagging Discussion January 6, 2007 Beth started a cross-blog discussion about tagging and folksonomies, and I thought I’d weigh in. But is efficiency the most important thing?

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NpTech Tag Cross Blog Discussion: What do those guidelines look like?

Beth's Blog: How Nonprofits Can Use Social Media

How are they different from taxonomies? Gavin's post does a great job explaining the definitions and the advantages of a taxonomy over a folksonomy. The new generation of social web sites coming online are only beginning to understand how to organize and present this content to users. social network and community sites.

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Tagging is Fabulous! Tagging is Crap!

Beth's Blog: How Nonprofits Can Use Social Media

The session begain with an overview of some of the familiar services that are using tagging. There was also a look at the differences between spurl, furl, and delicious in terms of clusters, related tags, bookmarking widgets, private tags, etc. Tagging from the point of view of taggers. Technorati Tag: nptech.

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Building Blocks of Social Media - Webinar slides and notes

Amy Sample Ward

Today’s webinar focused on the building blocks of social meda; things like tagging, RSS and how to get started finding the conversations taking place online. tags: nonprofit nptech ). How do you separate personal and professional contacts or content online? How do you create a tag?

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