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5 Content Marketing Success Stories Your Nonprofit Needs to Imitate

NetWits

Yesterday we talked about the importance of content marketing for nonprofits. Create content that attracts the audience you’re targeting with the goal of getting them to interact with you. Here are 5 nonprofit content marketing examples. Now that’s content marketing in action! Hopefully you caught it.

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Bring a Question: Creative Commons Hosts TechSoup Social Channels on September 17, 2014

Tech Soup

In fact, that's exactly the kind of license TechSoup uses for most of our content! Creative Commons licensing isn't just a way to promote sharing of your content. Creative Commons-licensed content is also a great resource for you when you're creating a digital story. Don't know what to ask?

Channel 76
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Free E-Book: NetworkforGood Giving Day Planning Guide

Beth's Blog: How Nonprofits Can Use Social Media

The execution details matter: flow, food, decorations, music. Making it easy for your champions to do the work is also important and you’ll find lots of templates and examples that you can remix on the Knight Foundation’s Giving Day Playbook and toolkits on the GivingTuesday site. You want to make sure to capture those.

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And the winner is. and some reflections on user-generated content

Beth's Blog: How Nonprofits Can Use Social Media

To celebrate, I concocted an action learning experience in user generated content, the Beth 5.0 Flickr Photo Birthday Remix Contest. Ultimately, 22 remix photos were posted, slightly less than half of the people who joined. For some big picture ideas on user generated content , see this resource. The cards were amazing!

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What color is your nonprofit's blog?

Beth's Blog: How Nonprofits Can Use Social Media

So, I thought I'd take a stab at remixing it for nonprofits.  Here's a remix of the approaches mapped to other types of nonprofits: Blue:  Institutional Information Blog. Green: Aggregate Content Blog. These blogs distribute news related to the content of the organization. WXPN Music Blog.

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Happy Halloween from the Halloween Video Blog Festival

Beth's Blog: How Nonprofits Can Use Social Media

Click To Play I've been exploring about how a teacher or parent might seek out video blog content that is educational for kids not yet ready to mix their own. Over at blip.tv, I found the above "music video" by Steve Garfield. What I like about it: I like the technique of photo stills and music and the use of pans (hmm.

Video 50
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My Slides from the Screencasting Session and Please Vote.

Beth's Blog: How Nonprofits Can Use Social Media

If more of us are screencasting, then all I have to do is remix other people's work, provided they've licensed their material using creative commons licensing. minute videos, map out the screencast before you actually film it, create a storyboard, write a script, use music. There's some execellent content there. no more than 3.5