Fundraising Lessons from the Father of Advertising | Ogilvy on Fundraising
Whole Whale
SEPTEMBER 8, 2023
This engineering insight became his headline: “At 60 miles an hour the loudest noise in a Rolls-Royce comes from the electric clock.” Collaboration with experienced digital fundraisers is invaluable to learn what resonates. Evaluate telethons and phone banks – what makes people donate on the spot?
Let's personalize your content