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YouTube Adds Call To Action Tool for Nonprofit Videos

Care2

YouTube’s nonprofit channel just released a cool new tool that allows nonprofits to incorporate a call-to-action functionality into the videos they post on YouTube. Go to "Edit Video" and fill out the fields in the section marked "Call to Action Overlay". Click "Save" and voila - the overlay should appear on your video.

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Case Study: How Human Rights Watch Leverages Employee Personal Brands on Twitter

Beth's Blog: How Nonprofits Can Use Social Media

When conflict broke out in the Central African Republic, they started the CARcrisis hashtag on Twitter. Many tweets lead to press calls.”. Twitter is also used as a complementary advocacy strategy when reaching out to policymakers on a human rights issue. Kenneth Roth , Executive Director. Lotte Leicht , EU Director.

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An Interview With Paull Young from Charity:Water

Beth's Blog: How Nonprofits Can Use Social Media

Since then, over 10,000 individual fundraisers have raised more than $11 million – including over $1 million for Central African Republic as part of the 2010 September Campaign to bring clean water to all of the Bayaka people. Tell me about this year’s campaign? What are your SMART objectives?

Interview 101