Reaching Gen Z on social media: Expert advice vs. Gen Z opinion
Candid
JUNE 7, 2023
But other suggestions, like using pop culture slang and memes to catch Gen Z’s shorter attention span, feel a little off. While this is a small sample size, it was highly targeted to people interested in nonprofits. Contrary to experts’ popular belief, using TikTok, memes, or trendy slang is not required to earn Gen Z’s confidence.
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