Case Study: How Human Rights Watch Leverages Employee Personal Brands on Twitter
Beth's Blog: How Nonprofits Can Use Social Media
MARCH 24, 2015
I asked colleagues what nonprofits had good employee champion programs and Chris Tuttle pointed me to Human Rights Watch. The organizational strategy is to impact policy change. Policy makers, another target audience, were also using Twitter as a communications channel. pic.twitter.com/s4COgBXzcK.
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