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An Open Source Website Personalization Tool for Mission-Driven Organizations

Forum One

An increasingly central MarTech approach to achieving this impact is through website personalization, a strategy that centers on the behaviors and interests of individual website visitors. When incorporated within a larger content strategy, an effective digital personalization strategy can result in tangible, increased user engagement.

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Conservation Planners Use Benetech's Miradi Software to Help Save Reefs in Guam

Beneblog: Technology Meets Society

Elaina Todd, an environmental planner who develops social marketing campaigns with the nonprofit conservation group Rare, is profiled in our most recent case study for Benetech’s Miradi software. Given the time pressure, Elaina uses Miradi to develop strategies that can be monitored for effectiveness.

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Four Resources Nonprofits Should Check Out

Care2

Mobilisation Lab: Started by the digital strategy team at Greenpeace International, the Digital Mobilisation Lab is comprised of a growing global network of staff and volunteers dedicated to people-powered campaigning. They share best practices in online campaigning as well as concrete data and analysis from their A/B testing.

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Purchasing Nonprofit Software: A Fundraiser’s Guide

NonProfit Hub

From organizing donor profiles to implementing fundraising strategies to attending conferences , your mind must be scrambling to remember everything! Imagine being able to grow your donor base and keep track of each donor profile. Your nonprofit has plenty to keep track of. Don’t bear the whole load yourself. Why We Love It.

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15 Steps to an Awesome Website Launch

Care2

Most open-source CMSs have tools or plugins for setting up daily backups. Test Social Buttons – You’ve got links to your social profiles and social sharing buttons on your site and blog posts, right? www.cnn.com vs. cnn.com). Schedule backups – Don’t lose your data!

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Explaining Open Social to Your Executive Director

Beth's Blog: How Nonprofits Can Use Social Media

If you are the Internet marketing person or responsible for your organization's web strategy, how does this impact your strategy? What is Openness? " So, how do you explain Open Social to your executive director? s your marketing strategy for OpenSocial? The Here and Now Marketing Implications for Nonprofits.

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NpTech Tag: Change.org To Launch White-Label Social Network for Nonprofits, GeekToys that Give Geekbumps, and Blog Readability

Beth's Blog: How Nonprofits Can Use Social Media

According to an email from Ben Rattray, Change.Org founder, "This is not at all meant as a replacement for the profiles organizations have on MySpace and Facebook, which I think are great for reaching younger supporters. You can sort by category and location and it campaign as a basic description. What do you think? No worries.