Social Media and Cute Dogs Go Mobile And Other Cute Animal and Nonprofit Tales
Beth's Blog: How Nonprofits Can Use Social Media
JANUARY 20, 2012
The dual purpose of the app is to raise awareness of the thousands of dogs waiting in shelters to be seen and adopted – and to have a little fun at the same time – perhaps a party or drinking game. Says Perrone, “We will also look at app users who came into the BFAS fold over time (email database, do they keep giving, etc).
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