Nonprofit CEOs and the Network Mindset
Beth's Blog: How Nonprofits Can Use Social Media
JULY 30, 2012
It means communicating through a network model, rather than a broadcast model—finding where the conversations are happening and taking part. When Debbie walked on stage, she carried a shopping bag and the first thing she said, “I’m the CEO of Goodwill, people expect me to have a shopping bag!” It means sharing by default.
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