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Interview: Kivi Leroux Miller, The Nonprofit Marketing Guide

Amy Sample Ward

I think they are more alike than many people think — at least the people who get tied up focusing on the tools, rather than what they are trying to do with the tools. It’s like they just want to quietly blend in, when what they really need to do with their marketing is stand out!

Interview 140
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How does your nonprofit work with crowds? Crowdsourcing Week on Beth's Blog

Beth's Blog: How Nonprofits Can Use Social Media

The effective use of social media tools is like a double espresso shot to your regular coffee. Nonprofits that have built their network can use social media tools to crowdsource ideas for projects at an amazingly fast pace. Tags: crowdsourcing. Take the above example of "crowdsourced" birdwatching from Craig Newmark.

Work 50
professionals

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Should CEOs and Executive Directors Use Social Media?

Beth's Blog: How Nonprofits Can Use Social Media

You may be wondering if that means that your executive director and CEO needs to write a blog or have their own Twitter account to share their wisdom. She uses Twitter to share what's going on at NTEN, announce new initiatives, and have conversations with NTEN members. This is a good example of a "Blended profile.".

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Reflections from Networked Nonprofit Workshop for 300 People

Beth's Blog: How Nonprofits Can Use Social Media

The day was designed as a one-day interactive strategy session in the morning and intensive mini-workshops on tools and tactics in the afternoon lead by a cadre of local social media specialists and experts. My Zoetica colleague, Kami Huyse , suggested a tool called rowfeeder. The Colorado Trust blog has notes here.).

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PopTech Fellows Program: Reflections

Beth's Blog: How Nonprofits Can Use Social Media

PopTech is an amazing blend of people, ideas, and projects. The social media strategy game is focused on how social media tools can be used for external communications. Being comfortable or having experience using social media tools and communications expertise are two different mindsets. Tags: training materials.

Program 78
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10 Best Practices for Planning Successful Crowd Funding or Giving Day Campaigns

Beth's Blog: How Nonprofits Can Use Social Media

The next day, I facilitated a workshop on Best Practices for Crowd Funding that blended traditional instruction with innovation lab facilitation techniques. There is no better way to structure your thinking that the POST which stands for People, Objective, Strategy, and Tools. Click to download worksheet.

Fund 130
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Self-Identification and Status Updates: Personal Entrypoints to Museum Experiences

Museum 2.0

While this can be facilitated digitally, it doesn't take complicated tools to create an environment in which guests are treated personally based on their preferences and interests. Here is how four different online services solicit status updates: On Twitter , an open short-messaging site, asks, "What are you doing?"

Museum 20