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One Thing Most Nonprofits Stink at (Donor Retention) and How You Can Change It in 2014

Connection Cafe

In 2013, Chuck Longfield was on a mission to shed light on the importance of donor retention in the nonprofit industry. According to Chuck, ten years ago the average retention rates of a newly acquired donor were roughly 33%. If the ten-year trend continues, we’ll eventually end up with donor retention rates under 20%.

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Dearest Donors: A Love Letter

Care2

Blackbaud brought together 14 nonprofit experts in an eBook to share tried-and-true donor retention strategies, tips, and ideas. Create a retention calendar. This eBook is thorough and filled to the brim with great tips. Online Fundraising' But first, why should you care?

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professionals

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How to R-E-S-P-E-C-T Your Way to Donor Retention

Connection Cafe

Donor retention is an absolute priority (again) for 2014. Yet the path to retention success remains elusive for many organizations. Please join me in thanking Frank Barry and the Blackbaud team for sharing donor retention guidance from some of the smartest fundraising experts out there. How about yours?

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24 Nonprofit Resources for your Mid-Year Check In: A Smart Fundraiser’s Summer Reading Checklist

Connection Cafe

The weather is warm, summer camps are in full swing, BBQs are a weekly occurrence, and as the sixth month of the year wraps up, some organizations are already gearing up for end-of-the-year asks and setting up holiday campaign fundraising goals. Compare your fundraising performance against the Overall Index.

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The Nonprofit Summer Reading List

Connection Cafe

The weather is warm, summer camps are in full swing, BBQs are a weekly occurrence, and as the sixth month of the year wraps up, some organizations are already gearing up for end-of-the-year asks and setting up holiday campaign fundraising goals. Compare your fundraising performance against the Overall Index.

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A Message from Your Donors: Wish You Were Here

Connection Cafe

Guest post by Marshall Simmonds, Senior Vice President of Flash mobs and an Account Manager at Blackbaud. He’s passionate about working with Blackbaud’s clients to solve their complex business issues. The subject which I was asked to write about was donor retention and, seemingly, these two things should really have nothing in common.

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What Can Our Past Tell Us About Our Future?

Connection Cafe

In my chapter of the new Blackbaud ebook, Drab to Fab: Peer-to-Peer Event Makeover , I explore the important “clues” to look for in your “archaeological” data. Individual participant and team captain retention rates. Fundraising performance metrics. Average fundraising per participant. Average donation amount.