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Reflections from #MFOM14: Email Marketing, Fundraising, and Visual Communications

NTEN

Set your own benchmarks: Guidelines, benchmark reports, and best practices are helpful to know, but ultimately its important to know your audience. To learn more about how you can use email marketing to support year-round online fundraising, Ive uploaded my slides to Slideshare.

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Direct Mail Donor Acquisition Strategies

Allegiance Group

The slide below shows two important things: The first-year value of a new donor acquired in FY18 was $89. Updating your suppression file criteria to avoid over-suppressing will increase the available universe for your acquisition mail. Compare this to the cost to acquire.

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Influence | Forum One: Internet Strategy, Social Media, User Experience and Web Site Development

Forum One

You can follow the one-hour archived session (or the slides on Slideshare) to get a nice slice of perspective from Amy Gipson of the Bill & Melinda Gates Foundation and Melissa Schoen of. We had a great discussion about how government agencies are using social media, and how the research community can support their efforts.

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Influence | Forum One: Internet Strategy, Social Media, User Experience and Web Site Development

Forum One

You can follow the one-hour archived session (or the slides on Slideshare) to get a nice slice of perspective from Amy Gipson of the Bill & Melinda Gates Foundation and Melissa Schoen of. We had a great discussion about how government agencies are using social media, and how the research community can support their efforts.

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Influence | Forum One: Internet Strategy, Social Media, User Experience and Web Site Development

Forum One

You can follow the one-hour archived session (or the slides on Slideshare) to get a nice slice of perspective from Amy Gipson of the Bill & Melinda Gates Foundation and Melissa Schoen of. We had a great discussion about how government agencies are using social media, and how the research community can support their efforts.

article thumbnail

Influence | Forum One: Internet Strategy, Social Media, User Experience and Web Site Development

Forum One

You can follow the one-hour archived session (or the slides on Slideshare) to get a nice slice of perspective from Amy Gipson of the Bill & Melinda Gates Foundation and Melissa Schoen of. We had a great discussion about how government agencies are using social media, and how the research community can support their efforts.

article thumbnail

Influence | Forum One: Internet Strategy, Social Media, User Experience and Web Site Development

Forum One

You can follow the one-hour archived session (or the slides on Slideshare) to get a nice slice of perspective from Amy Gipson of the Bill & Melinda Gates Foundation and Melissa Schoen of. We had a great discussion about how government agencies are using social media, and how the research community can support their efforts.