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Can Memes for Good Work for your Nonprofit’s Content Strategy? Not on Facebook!

Beth's Blog: How Nonprofits Can Use Social Media

This “ Keep Calm and Shine On ” t-shirt is a riff on the popular “ Keep Calm and Carry On ” meme used by Autism Speaks to help promote the annual World Autism Awareness Day. In this TechCrunch post , it explains how the Facebook newsfeed is changing for brands. Now, Facebook is saying you’re wrong.

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Are Memes Really Just Slacktivism?

Care2

New memes get started everyday. Remember the FB meme challenge that asked women to post what color bra they were wearing that day? Many thought the meme was connected to raising breast cancer awareness, but that was not the intention behind it. Here’s the original meme: “Right girls let’s have some fun.

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Slacktivism: Can Cartoons Raise Awareness or Just Make Us Feel Good?

NetWits

Did you notice something toony about Facebook last weekend? In an effort to raise awareness for child abuse, thousands of Facebook users changed their profile photos to one of their favorite childhood cartoon characters (full disclosure: mine was Underdog.) Awareness Can Be the Goal, and That’s OK.

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Trendy TikTok Tactics for Teams

M+R

Data from this year’s Benchmarks made it clear that TikTok is being used by many nonprofits—30% of Benchmarks participants were active on the platform in 2022. While nonprofits have far more followers on Facebook and Twitter, TikTok continues to grow in popularity across the country.

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New on SSIR: Are we addicted to Slacktivism?

Amy Sample Ward

. —– If you’ve been on facebook at all in December this year, you may have seen something happening to all your friends – their pictures changing to their favorite cartoon characters! The purpose of this game is to remove all photos of human for a few days from Facebook.&#.

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New on SSIR: You can has memesez?

Amy Sample Ward

That song, “Call Me Maybe” by Carly Rae Jepsen, quickly also became the soundtrack to an Internet meme —that is, an idea that spreads online (“ I Can Has Cheezburger? That’s right, a widely recognized nonprofit organization has created a parody so that it can propagate a meme. Why meme at all?

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Tips to Beat Declining Facebook Reach

Tech Soup

If you're a seasoned digital marketer, you've probably noticed Facebook's organic reach has been declining steadily over the last four years. As a result, more and more content is being produced; Facebook says on average, 1,500 stories can appear in someone's news feed when they log on. Organic reach dropped to just 6.5