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10 Signs Your NGO Excels at Social Media

Nonprofit Tech for Good

The webinar content below was presented by Heather Mansfield on September 19, 2017 to 1,175 nonprofit staff. Social media is integrated into your website and blog. To grow your following on social networks, ensure that your NGO has prominently featured social network icons on every page of your website and blog.

NGO 237
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10 LinkedIn Best Practices for Nonprofits

Nonprofit Tech for Good

It is worth noting that if your nonprofit later discovers a duplicate unclaimed page for your nonprofit, you can easily delete the unclaimed page provided you have a professional email address i.e., an email address that matches your website URL. Curated content relevant to your mission. LinkedIn Pages. Gmail, Yahoo, etc.

Linkedin 363
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Five Pinterest Best Practices for Nonprofits

Nonprofit Tech for Good

Their content is good. Pin your own website and blog content, but only if it pulls up a good photo! Tap into that power by pinning your own website and blog content, but only if it pulls up a good, visually appealing photo. Add website links to your Pin’s descriptions. e-Newsletter. Step Two :: Pin It!

Practice 246
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10 Common Mistakes Made by Nonprofits on Social Media

Nonprofit Tech for Good

Using a horizontal logo for your avatar. Your nonprofit’s avatar is your visual identity on social-networking sites, and with the exception of LinkedIn Groups, all social-networking sites require a square avatar. Would your nonprofit ever put a cropped, completely wrecked logo in print materials or on its website?

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11 Obvious Signs Your Nonprofit Needs Social Media Training

Nonprofit Tech for Good

1) Your avatar is cropped, shrunk, blurry, or too small to make an impact. Your nonprofit’s avatar is the brand identity upon which your social media campaigns are built and resources should be allocated to ensure that it’s visually compelling and memorable. Give them retweetable content ! Pace yourself.

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Nine Pinterest Best Practices for Nonprofits

Nonprofit Tech for Good

Pin your own website and blog content, but only if it pulls up a good photo! Tap into that power by pinning your own website and blog content, but only if it pulls up a good, visually appealing photo. Add website links to your Pin’s descriptions. Add your logo or avatar to your images. e-Newsletter.

Practice 264
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Eight Common Mistakes Nonprofits Make When They First Join Twitter

Nonprofit Tech for Good

1) Following others without having yet uploaded an avatar. A 2009 study study by HubSpot found that not having uploaded an avatar decreases your followers by up to 80% and my guess is that the data from that study still speaks true today. Not having a website URL is a huge, perplexing mistake that many nonprofits new to Twitter make.

Twitter 262