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Reaching Gen Z on social media: Expert advice vs. Gen Z opinion

Candid

As a member of Generation Z (Gen Z), or today’s 11- to 26-year-olds, I have been curious about the advice given to nonprofits on capturing younger audiences’ attention. Experts say that Gen Z: Wants to see impact through storytelling, primarily through social media videos. What does it even mean for a brand to be authentic?

Advice 98
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3 Essential Social Media Fundraising Metrics for Nonprofits

Achieve

Social media is an indispensable tool for raising awareness for your nonprofit’s cause, reaching new audiences, and strengthening your relationships with donors. However, your nonprofit isn’t the only one that understands just how valuable social media can be for your fundraising efforts. After all, with 4.9

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Check it out, mate! The 2024 M+R Benchmarks Study is here!

M+R

Cram your cranium with metrics on email and mobile messaging, advertising, web traffic, social media and influencers, and more. The social media landscape is changing quickly. Nonprofits more than doubled TikTok audiences in 2023, while Twitter/X fans declined.

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Attract donors and recruit volunteers: free advertising for nonprofits

EveryAction

Advertise your nonprofit on social media Brand recognition is super important for nonprofits! Having a strong brand helps your organization set itself apart from every other nonprofit out there, lends credibility, and builds trust with your audience. To take it a step further, consider partnering with an influencer.

Volunteer 209
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Social Trends for 2024

Media Cause

The monthly social trends report from Media Cause spotlights the biggest trends on social media each month, and spotlights how nonprofits and social good organizations can use social media effectively to reach and engage with their audience. We’re back for this year’s social trends predictions.

Trend 59
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5 Peer-to-Peer Fundraising Tips for Millennial Audiences

Achieve

Use social media to increase campaign visibility. Communicate with your audience by showing engaging photos of your work or a testimonial. Use social media to increase campaign visibility. are active on social media due to their strong desire to connect and socialize with others. Train them.

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An Offline Social Media Exercise That Improves Online Content

Tech Soup

For the Professional Social Media class I teach at Sonoma State University , I created an exercise designed to help folks practice both content creation and looking at metrics. On the card, write a short (preferably one sentence) social media update. More on Social Media. Content Creation.