Remove Audience Remove Headline Remove Images Remove Script
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7 Essentials for Your Nonprofit’s Branding Guidelines

Nonprofit Tech for Good

When your brand is consistent and strong, you can increase your organization’s visibility in your community and move your audience to action. For example, if your logo typeface is a script, you’ll want to select a san-serif typeface that works well as body copy. What Are Brand Guidelines? You also want to include any style decisions.

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SEO For Nonprofits: A Beginners Guide To Digital Marketing Success

Nonprofits Source

What this guide is : An introduction of the top 23 SEO best practices that will help get your content ranked in 2017, including: On page SEO factors – factors that are visible to your audience at the page level. Image Alt Tag. As it turns out, relevant images get 94% more views than content without images.

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What is a Widget?

Beth's Blog: How Nonprofits Can Use Social Media

For the script, before jumping into the how-to of widgets, the screencast will give some context, of course. Wikipedia's definition of widget also points to some popular, cultural, and technical, including: A comic book character and copyrighted image. You need to know from where your audience is coming to your blog.

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This Digital Marketing Process Will Make You Write Better Content

Nonprofits Source

In this article, I’m going to share a strategic marketing process that, when followed, will help you create content your audience will love. However, despite this shift in audience platform preferences the strategic marketing process itself hasn’t changed much in the last 100 years. Work smarter, not harder.

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[VIDEO] The Early Bird Guide to Epic End of Year Fundraising

Bloomerang

But I want you to tell me if you segment your appeals based on your audience, as in when we do a GivingTuesday appeal, and people donate to our GivingTuesday appeal, they don’t get another appeal treating them like they’ve never donated before, or the same thing for end-of-year fundraising appeal. But I want you to be honest.

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How to write a year-in-review recap (that doesn’t sound like one of those season’s greetings letters) for your organization

Whole Whale

It’s hard to get that image out of your head when it comes time to recapping the year your organization’s followers. Flip the script from “ Look what you made me do ” to “Look what you did.” charity: water’s 2015 holiday campaign Have a holly jolly headline Don’t forget your subject line and preheader text!

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