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National Study Reveals: Digital and Social Media Are Delivering Results for Arts Organizations

Beth's Blog: How Nonprofits Can Use Social Media

The purpose of this invitation-only phase of the research was to make sure we were getting representation from around the country, and not just the coasts and major urban areas. Content drives engagement for online audiences in social media.”. A case in point is Georgia Shakespeare. What we learned: a snapshot.

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How Weinstein Hospice Uses Smart Segmentation to Identify Key Donors

Connection Cafe

How do you know you need to segment your audience? While we are still in the planning and preparatory phase at this point, our VP of Fundraising and her committee will be using our ‘VIP’ list to cultivate endowments and planned gifts. We have limited funds to spend on marketing (doesn’t everyone?!),

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15+ Giving Tuesday Campaign Ideas (and Expert Tips) for 2021

Qgiv

Plus, you’ll get free publicity for your campaign and tap into a whole new group of supporters—the news station’s audience. You need to plan ahead to make sure your message matches the needs of the chosen platform, and by default, your audience on that platform. When you’ve reached the halfway point, be sure to let your audience know.

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Knight Foundation Launches The Giving Day Play Book

Beth's Blog: How Nonprofits Can Use Social Media

2: Pick the right target audience. It is tempting to think that your target audience is “everyone.” The Giving Day Playbook includes checklists, templates and examples to put together a comprehensive community marketing plan that can help a community foundation reach its target audience and goals. #3: