Allegiance Group

APRIL 15, 2024

Contact Us! Use insights from the motivation-based research to create donor personas—or an archetype of your ideal donor that defines their basic characteristics like demographics, preferences, and attitudes. After the event, leverage attendees’ contact information by engaging them with your direct mail campaign.

Mail 52

Mail Fundraising Nonprofit Channel 52

Neon CRM

MAY 18, 2023

The more data points you have on your donors—from email and street addresses to job titles and company names, giving capacity, philanthropic history, contact preferences, and general interest—the more you will be able to target your asks and create fundraising campaigns that speak directly to them. Don’t believe us?

Raise 98

Raise Strategy Help Fundraising 98

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 22, 2018

Amazon and Netflix use algorithms to manipulate our choices of books and movies. Facebook manipulates what we see on the site to keep us there longer. We should begin by focusing the bots on tasks that can unleash trapped resources or free staff to pursue higher-level human contact.”. Is it complex or simple?

Liberia 109

Liberia San Francisco Ethiopia Museum 109

sgEngage

NOVEMBER 11, 2010

About the Study Participants This study reflects the attitudes and behaviors of more than 800 respondents throughout the United States with household income greater than $200,000 and/or net worth (excluding the value of their residence) of at least $1,000,000. There are 75 pages of statistics and trend information in the report.

Studies 75

Studies Philanthropy Trend Attitude 75