Video Can Help Boost Donations in End-Of-The-Year Fundraising
Beth's Blog: How Nonprofits Can Use Social Media
OCTOBER 14, 2010
You might think of Facebook as an important social network, but it is now also the third most popular video site on the web. We have witnessed a very strong ROI from fundraising videos that utilize personalization. American Cancer Society saw a 10:1 return on investment from this effort. Holy smokes!
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