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Web Analytics Resources for Nonprofits

Tech Soup

Web analytics can help reveal how much traffic your site is getting and how people are finding it. You can also use analytics to see how long people are staying on your site and which pages are the most popular. But are you missing out on some of the most useful features in Analytics? Google Analytics Academy.

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5 Web Reports Every Nonprofit Should Know

NetWits

Those who follow me on Twitter , or for whom I’ve helped implement NetCommunity websites, won’t be surprised to find me write about Google Analytics. No wonder than, I am commonly asked; “What are the top web analytics reports and tools every nonprofit should know?&#. Google Analytics Dashboard. What is it?

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Great reads from around the web on June 6th

Amy Sample Ward

To follow more of the things I find online, you can follow @amysampleward on Twitter (which is just a blog and resource feed), or find me on Delicious (for all kinds of bookmarks). But searching still requires a lot of hard work by you, the user. To a search engine the words [taj mahal] have been just that—two words.

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Top Five Tools for Listening on the Social Web

Care2

If your nonprofit wants to start engaging in online conversations, first you need to start by listening to what people are saying about your organization and the issues you work on. Here are some of my favorite online listening and analytics tools. Bookmark it and check it daily. You will want to analyze the competition too.

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Listening Curriculum: Draft - What you think?

Beth's Blog: How Nonprofits Can Use Social Media

Your organization has identified a social media objective, audience, strategy, tools, measurement, and experiment. Your organization may be skeptical about the value of listening through social media channels. You may need to begin with a small, low-risk listening project and share the feedback with others in your organization.

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The Ultimate Guide to the Google Ad Grant: 2020 Edition

Nonprofit Tech for Good

In short, the Google Grant provides nonprofits with $10,000 each and every month to spend on ads in Google Search. What’s more, every 501(c)(3) nonprofit – other than hospitals, schools, and government organizations – is eligible for the Google Grant. You must be an IRS-approved 501(c)(3) nonprofit organization.

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The Nonprofit Guide to Optimizing Website Traffic for Maximum Impact

The Modern Nonprofit

Estimated Reading Time: 6 minutes The Nonprofit Guide to Optimizing Website Traffic for Maximum Impact A website serves as the digital face and gateway for any nonprofit organization. Organic traffic refers to visitors who find your website via unpaid search results, mainly through search engines like Google.