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Lessons learned: Using demographic data to move from intention to action 

Candid

As more funders seek to use demographic data to inform their grantmaking decision-making, 125 partners have now joined the Demographics via Candid movement. The process and timing of asking nonprofits for demographic data matters. Collecting demographic data can lead to meaningful change.

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Who is sharing nonprofit demographic data with Candid? 

Candid

Since 2014, Candid has been collecting demographic data about the people who work at U.S. nonprofits through Candid’s nonprofit profiles. i We anticipate a steady increase in organizations sharing demographic information as a result of our recently launched Demographics via Candid campaign. Source: Candid, 2023.

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Connecting the dots: Fighting for equity through a data partnership 

Candid

When the Supreme Court gutted race-conscious admissions last summer and the American Alliance for Equal Rights followed with a lawsuit against the Fearless Fund, some in the philanthropic sector feared that demographic data had become a potential liability. Listening and addressing barriers But now, I’m not worried.

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Reimagining grantmaking with data collaboration at scale 

Candid

Each organization represented an active participant in our growing community of nearly 150 Demographics via Candid partners who have joined us to create more efficient, equitable, and effective grantmaking processes. Demographics via Candid also provided the company with reliable data sources to support deeper analysis.

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4 Ways to Expand the Value of Your AMS with Analytics

Association Analytics

Who are the community influencers on trending topics? What are real-time trends and demographics of our meeting registrants? Go deep with data and determine things like how many events they attended before, how many courses they took while also considering their demographic data. Look at trends over time.

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12 Ways to Use ChatGPT and Other AI Tools for Fundraising

Nonprofit Tech for Good

With the progress of AI in prospect research, you can now access tools that provide valuable insights into your prospects, including wealth indicators and demographic data that would otherwise be difficult to obtain. Download Keela’s Major Donor Profile Template to get started with raising more for your cause.

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How to Succeed With Nonprofit Direct Mail Fundraising

Allegiance Group

Analyzing your nonprofit’s data and industry trends can uncover insights about: Existing donors. After assessing how these donors already interact with your nonprofit, you can build target donor profiles based on demographics, psychographics, giving habits, and preferred communication channels. Track trends.

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