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Making meaning of Candid’s free demographic data set 

Candid

Today, Candid released our latest research manual, Analyzing Candid’s demographic data. nonprofits currently share some demographic data about their staff and board with Candid. As a result of our Demographics via Candid efforts, this number has increased significantly over the past two years. Over 62,000 U.S.

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Who is sharing nonprofit demographic data with Candid? 

Candid

Since 2014, Candid has been collecting demographic data about the people who work at U.S. i We anticipate a steady increase in organizations sharing demographic information as a result of our recently launched Demographics via Candid campaign. Demographic data sharing varies by nonprofit subject category.

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Cheap and Cheerful Audience Analysis for Nonprofits

Beth's Blog: How Nonprofits Can Use Social Media

So, was delighted when Darren Barefoot asked if he share a guest post about how to do audience analysis. Cheap and Cheerful Audience Analysis for NGOS by Darren Barefoot. But not all kinds of audience analysis are evil. You can, however, engage in some poor man’s demographic and psychographic research.

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Integration: The Ultimate Solution for Nonprofit Data Silos

sgEngage

Restricted research: Inconsistent data restricts healthcare teams’ ability to perform meaningful research and problem-solve. There are two solutions for integrating your data — either build an in-house centralized data platform or research an analytics vendor to outsource data collection and analysis.

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Highest Online Donations for Nonprofits in 2016

Tech Soup

These results are based on the largest analysis of charitable giving data and come from the 2016 Charitable Giving Report. For the first time, this fifth annual edition includes insights into donor demographics, retention trends, generational giving, and significant online donations in addition to charitable giving research.

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Top 10 Spreadsheet Secrets From A Nonprofit Data Nerd

Beth's Blog: How Nonprofits Can Use Social Media

Data analysis is a process, not a one-time thing. Data nerds know how to clean and recode data, look for patterns, calculate key statistics, and then show off the most important information in graphs and charts. You can follow this syllabus to boost your skills at all stages of the data analysis process. Secret #8.

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Fundraising Lessons from the Father of Advertising | Ogilvy on Fundraising

Whole Whale

While focused on selling products, many of Ogilvy’s principles and “rules” around research, messaging, and motivating action remain surprisingly relevant today, especially for nonprofit organizations seeking to engage donors and volunteers. Thorough understanding leads to big ideas. Creativity matters only if it sells.

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